The Average Review Word Count Has Gotten 65% Much Shorter Since 2010

At the present time reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is proportionate to that of a twitter tweet.

Source: Review Trackers

90 Percent Of Consumers Need Less Than 10 Reviews To Form An Opinion About A Business

You know what people say about very first impressions?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to write one.

Source: Martech Zone

95% Of Travelers Read Online Reviews Prior To Reserving Travel Related Services

Leisure and business tourists alike check out reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Will Not Use A Service

This stat is one of lots of that illustrate the value of online scores. Now that news of consumer complete satisfaction travels this quick, keeping your customers pleased is more important than ever.

57% of consumers have looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.

11% looked only for companies with a perfect five star score.

Source: Brightlocal

Favorable Reviews Encourage 68 Percent Of Consumers To Choose A Local Business

Given that the huge bulk of consumers read reviews, you would want yours to be appealing to new customers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

63.6% Of Customers Check Out Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.

When it comes to trust, these online review stats show the basic appeal of a website can only go so far.

Source: Review Trackers

Just 6 Percent Of Customers Don't Trust Consumer Reviews At All

According to consumer review stats, a whopping 19% of customers constantly rely on online reviews and never ever a make a purchase without checking out reviews.

Source: Statista

88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices

Stats reveal that reviews were more successful than TV advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization

The star score is the first thing consumers see. Still, users pay attention to other aspects also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of US customers.

Source: Statista

89% Of Customers Read A Companies Replies To Reviews

Not only do many clients check out the review replies, 30% of them highly value them. Almost 96% read the feedback to their own reviews.

Source: Brightlocal

72 Percent Of Consumers Won't Take Action Before They Check Out Some Reviews

Regardless of how eye-catching your marketing is, you still require consumer reviews. There is no other way around it. Clients are still ready to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

A One Star Increase In Score Can Cause A 5% To 9% Boost In Business Revenue

Businesses that treat clients honorably usually flourish, review websites help ensure of that.

Source: Statuslabs

83 Percent Of Consumers Don't Rely On Advertising

The traditional channels to reach consumers aren't as influential as they utilized to be. The majority of users who no longer trust advertisements choose to take note of consumers' suggestions online.

Source: Statuslabs

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

30% Of Clients Feel Favorable To A Company Which Answers Online Reviews

Communicating with your consumers builds their trust. Even something as basic as responding to their comments and reviews can make them feel appreciated.

As you may anticipate, clients who feel this way are going to spend more money with a business.

Source: Statuslabs

Reviews Published On Twitter Can Improve Online Sales By 6.46 Percent

Online review stats reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.

Source: Yotpo

67% Of Customers Claim Reviews Are A "Extremely Important" Factor When Picking A Service Provider

When clients need to select a solution provider, reviews have a huge effect on their decision.

Source: DemandGenReport