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The Majority Of Shoppers Aged 25-34 Gave Reviews
According to Statista, the more youthful generations are apparently the more opinionated ones.
Source: Statista
If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Will Not Utilize A Company
This stat is among numerous that highlight the value of online rankings. Now that news of client complete satisfaction travels this quick, keeping your clients delighted is more crucial than ever.
57 percent of consumers have looked for business with more than four stars in 2018, which is up from 48 percent in 2017.
Moreover, 11% looked only for organizations with an ideal five star score.
Source: Brightlocal
53% Of Customers Anticipate Businesses To Reply Within A Week To Unfavorable Reviews
Online review statistics reveal that 63% of customer reviews remain without a reply. That's too bad, because those companies are losing customers that way.
Source: Review Trackers
Online Reviews Impact 67.7% Of Customer Buying Decisions
More than 2 thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Software Application Reviews Influence Over 98% Of All Buyers
18% of software application purchasers consider reviews to be a vital factor in the purchase procedure. Software reviews have no impact whatsoever on just 2% of consumers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More
We already touched upon the positive and negative reviews and their impact on consumers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are favorable. Customers anticipate to see some negative reviews.
Source: Capterra
US Consumers Consider "Product Performance" To Be The Most Useful Info In Product Reviews
When people check out reviews, they focus on different elements of the shopping experience. But according to online review stats, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality with time are the next few considerations for more than 50% of US consumers.
Source: Statista
People Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done much faster. Buying decisions are made rapidly.
Online reviews are certainly persuasive, yet marketers have not necessarily come to appreciate the power of them.
Source: Martech Zone
Positive Reviews Motivate 68 Percent Of Customers To Use Local Businesses
Because the huge majority of consumers check out reviews, you'd want yours to be appealing to brand-new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
15% Of Consumers Do Not Trust Businesses Without Having Online Reviews
No trust means no interactions. 15 percent of prospective clients won't even consider working with a business they can't find opinions about.
Source: Statuslabs
89% Of Shoppers Prefer To Read Reviews On Their Mobile Devices
Be it through an app or a mobile internet browser, folks prefer to read reviews on their mobile devices.
Source: Statista
Only 6% Of Consumers Don't Rely On Customer Reviews At All
According to customer review data, a massive 19% of consumers always trust online reviews and never a make a purchase without checking out reviews first.
Source: Statista
73% Of Customers Believe Consumer Reviews Are More Important Than Star And Number Scores
Online review statistics make it clear people aren't satisfied with ratings alone.
Client reviews make the statistics appear more genuine which is what the would-be consumers are searching for. Nearly a 3rd of consumers state composed reviews are the only function that makes them think the sites' reviews are relevant and helpful.
Source: Fan and Fuel