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Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals opinions before they ever trust what the producer states. The reason, makers' descriptions are generally ads.
Source: Martech Zone
A One Star Increase In Ranking Can Lead To A 5% To 9% Boost In Business Earnings
Businesses that treat consumers honorably normally flourish, review websites help make certain of that.
Source: Statuslabs
89% Of Consumers Like To Read Reviews On Their Smartphones
Be it by means of an app or a mobile web browser, customers prefer to read reviews on their phones.
Source: Statista
70 Percent Of Customers Need To Read At Least Four Reviews Before They Can Trust A Business
4 reviews may be too few. Many people check out a lot more reviews to get an idea of how the business is really doing. Do not depend on that statistic alone.
Source: Brightlocal
61 Percent Of Regional Businesses Have An Average Rating Of 4 To 5 Stars
Overall 2 out of 3 companies have excellent and exceptional ratings. Just 5% of businesses have a ranking listed below 3 stars.
Source: Brightlocal
Google Accounts For 57.5 Percent Of All Reviews Across The World
Google is the clear winner as far as circulation goes, but they are not the only ones in the game.
Here's the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
If A Company Manages To Solve Issues Quickly And Effectively, 95% Of Disappointed Clients Will Go Back To A Business
Clients do not anticipate you to be perfect. They do expect you to take care of things when they go wrong. If there is absolutely nothing else a company can do to deal with a concern, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
30% Of Clients Feel Positive About A Business Which Responds To Online Reviews
Keeping in touch with your clients develops trust. Even something easy like responding to their remarks and reviews can make them feel appreciated.
As you may anticipate, customers who feel this way are going to invest more money with a company.
Source: Statuslabs
A Single Business Review Can Raise Its Conversions By 10%
Online review stats show user-generated material can do miracles in terms of conversions.
A single review can have a huge effect on your business.
A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can provide a mind-blowing 44% increase.
Source: RevLocal
15% Of Clients Don't Trust Businesses With No Online Reviews
No trust means no interactions. 15% of possible clients won't even think about doing business with a business they can't discover viewpoints about.
Source: Statuslabs
More Than Half Of Consumers Aged 25-34 Wrote Reviews
According to Statista, the younger generations are apparently the more vocal ones.
Source: Statista
More Than Four Negative Reviews About A Company Or Product May Reduce Sales By 70 Percent
One negative review is enough for 35% of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
77% Of Users Do Not Trust Reviews That Are Older Than Three Months
Consumers don't care how excellent your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.
Customers understand businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.
It is for this reason that companies should to be constantly requesting reviews.
Source: Statuslabs
49 Percent Of Consumers Consider The Number Of Online Reviews As An Important Consideration Of Their Purchasing Decision
Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency too.
The share of consumers, who focus on the variety of reviews is currently at 46 percent.
Source: Brightlocal
67% Of Consumers Report Reviews Are A "Extremely Important" Factor When Choosing A Service Provider
When clients have to pick a solution provider, reviews have a massive influence on their decision.
Source: DemandGenReport