United States Shoppers Consider "Product Performance" To Be The Most Useful Detail In Product Reviews

When people read reviews, they focus on different aspects of the shopping experience. However according to online review stats, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality in time are the next few considerations for more than 50% of US clients.

Source: Statista

82 Percent Of Customers Check Out Review Sites Because They Wish To Purchase A Product Or A Service And Wish To Get The Facts About The Businesses Services And Products.

Users come because they have actually currently formed a buying decision. The bulk of them (89 percent) buy within a week of their visit.

Source: RevLocal

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of companies doubt the integrity of online reviews. Nonetheless, they understand the huge effect user ratings have on their business. Unfavorable customer or employee reviews can influence 90% of job seekers.

Source: Career Arc

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of US Clients

24% of US shoppers consider reviews as 'very influential'.

To show the significance of online reviews and rankings, did you understand that 81 percent of consumers will pay more for an item with reviews and those exact same customers are likewise willing to accept slower shipping times for such items.

Source: Turntonetworks

Negative Reviews Can Increase Conversion By As Much As 85%

It sounds insane, however negative reviews can be a positive factor for users to devote more time on your site. According to online review data, individuals spend more than five times as long on a website when they check out negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

83% Of Consumers Don't Rely On Advertising

The standard channels to reach clients aren't as prominent as they used to be. Many users who no longer trust ads select to take note of clients' suggestions online.

Source: Statuslabs

74% Of Local Businesses Have At Least 1 Google Review

One review is far from sufficient to improve your site's SERP ranking.

Taking a look at online scores stats, we discovered that a company needs to have a minimum of 40 reviews before people "Award" it with a star.

Source: Brightlocal

72% Of Clients Will Not Take Action Unless They Read Some Reviews

Regardless of how enticing your marketing is, you still need client reviews. There's no other way around it. Customers are still willing to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine

89% Of Consumers Want To Read Reviews Using Their Mobile Devices

Be it through an app or a mobile internet browser, people prefer to read reviews on their cell phones.

Source: Statista

A Lot Of Best-selling Products Have An Average Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to customer rating stats, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

More Than Four Negative Reviews About A Company Or Product Might Decrease Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent fewer sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

73% Of Consumers Think Customer Reviews Are More Crucial Than Star And Number Ratings

Online review stats make it clear people aren't pleased with ratings alone.

Consumer reviews make the stats appear more authentic which is what the prospective customers are looking for. Practically a 3rd of consumers say written reviews are the only feature that makes them believe the websites' reviews are appropriate and useful.

Source: Fan and Fuel

70 Percent Of Customers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Many people read a lot more reviews to get a better idea of how the business is really doing. Do not depend upon that fact alone.

Source: Brightlocal