83 Percent Of Consumers Don't Rely On Advertising

The conventional channels to reach consumers aren't as influential as they used to be. Most users who no longer trust ads select to take note of clients' recommendations online.

Source: Statuslabs

Favorable Reviews Encourage 68 Percent Of Customers To Choose A Local Business

Given that the vast majority of customers read reviews, you would want yours to be appealing to brand-new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

If They Were Asked, 77% Of Clients Would Submit A Review

More than a 35% would post a review to notify others about their consumer encounter and 24% would rather direct their review to the business itself.

Over a 26% would be willing to submit a review to help other people with their decision making process.

Source: Podium

Most Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they have gone to a supplier. Online review trends reveal individuals prefer to comment if they had a favorable experience, rather than a unfavorable or mediocre one.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Business

The star ranking is the first thing consumers see. Still, users take note of other factors too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of United States consumers.

Source: Statista

83% Of All Younger People Were Invited To Post A Review Recently

Of those invited, 80% of clients did give a review. Overall, businesses have asked 66% of all consumers to submit a review on their business.

Source: Brightlocal

Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Companies

More youthful people understand the worth of being informed. User-generated material has an unassailable impact on consumers.

If businesses stop to consider the power of consumer reviews over millennials, they will recognize what they've been losing out on. Older individuals are various though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to purchase a brand-new car and there are a number of models which fit your criteria. How do you choose the best one for you? Well, you read online reviews.

With the help of other customers, you quickly decide on one that works for you. That's how positive reviews transform consumers into customers.

Source: Consumer Affairs

The Typical Review Length Has Gotten 65% Much Shorter Since 2010

Lately reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of tweet on twitter.

Source: Review Trackers

98 Percent Of Yelp's Visitors Bought From A Business They Discovered On The Website

Typically, 142 million consumers go to Yelp monthly. This is as good a time as any if you have not claimed your totally free Yelp business page.

Source: RevLocal

Over Half Of Consumers Will Not Utilize A Service If It Has Less Than A 4 Star Score

This stat is one of many that highlight the significance of online ratings. Now that news of consumer satisfaction travels this quick, keeping your clients pleased is more crucial than ever.

57 percent of consumers have actually looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.

Additionally, 11 percent looked just for businesses with a best five star ranking.

Source: Brightlocal

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of USA Customers

24% of US buyers consider reviews as 'exceptionally influential'.

To highlight the value of online reviews and scores, did you know that 81% of customers will pay more for a product with reviews and those same clients are also going to accept slower shipping times for such products.

Source: Turntonetworks

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of businesses doubt the integrity of online reviews. However, they recognize the massive impact user scores have on their business. Undesirable customer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

95% Of Travelers Read Online Reviews Prior To Booking Travel Related Services

Leisure and business travelers alike check out reviews to form an opinion. Business tourists read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they read reviews 'constantly' or 'very often'.

Source: Trust You

86% Of Customers Would Consider Composing A Review For A Business

Your customers are your most important resource, and it's not just because of the cash they spend at your business. If you give them a good experience, they will be willing to share it.

Source: Brightlocal

67% Of Customers Suggest Reviews Are A "Extremely Crucial" Factor When Picking A Solution Provider

When clients have to pick a solution provider, reviews have a huge effect on their decision.

Source: DemandGenReport

Due To The Fact That They Desire To Buy A Service Or An Item And Desire To Get The Truth About The Businesses Products And Services, 82% Of Consumers Check Out Review Sites.

Users come because they have actually already formed a purchase decision. The bulk of them (89%) buy within a week of their visit.

Source: RevLocal