49% Of Customers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Buying Decision

Customers value not only the quality or nature of the reviews, however they consider their quantity and recency too.

The share of consumers, who take note of the variety of reviews is presently at 46%.

Source: Brightlocal

74% Of Local Businesses Have At A Minimum, 1 Google Review

One review is far from sufficient to enhance your site's SERP ranking.

Looking at online scores data, we learnt that a business needs to have at least 40 reviews before clients "Award" it with a star.

Source: Brightlocal

Half Of All Millennial's "Always" Check Out Online Reviews For Companies

More youthful people understand the value of being informed. User-generated content has an unassailable influence on customers.

They will realize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are various though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than two-thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

83% Of All Young Buyers Were Asked To Submit A Review Recently

Of those invited, 80% of consumers did post a review. In general, businesses have actually asked 66% of all clients to submit a review on their company.

Source: Brightlocal

30% Of Customers Feel Positive About A Business Which Reacts To Online Reviews

Keeping in touch with your consumers establishes trust. Even something as simple as responding to their remarks and reviews can make them feel appreciated.

As you may anticipate, clients who feel this way are happy to invest more money with a business.

Source: Statuslabs

Consumer Reviews On Items Are Relied On Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals viewpoints before they ever trust what the maker says. The reason, producers' descriptions are basically ads.

Source: Martech Zone

63.6 Percent Of Customers Check Out Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.

These online review statistics show the basic popularity of a site can just presume when it concerns trust.

Source: Review Trackers

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you want to buy a new car and there are several models which fit your requirements. How do you pick the best one for you? Well, you read reviews.

With the help of other consumers, you quickly decide on a model that works for you. That's how favorable reviews convert customers into consumers.

Source: Consumer Affairs

A Lot Of Popular Products Have A Typical Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star rankings.

According to client rating statistics, conversion rates start to reduce as scores rise above 4.7.

Source: Spiegel Research Center

Buyers Reading Reviews On A Mobile Phone Are 127% Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done much faster. Purchasing choices are made quickly.

Online reviews are obviously persuasive, yet online marketers haven't necessarily come to value the power of them.

Source: Martech Zone

Only 44% Of Local Companies Have Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the significant review platforms are free, a surprisingly low number of businesses actually use them.

Although we now know why client reviews are so effective, most businesses obviously do not.

Source: LsaInsider

53% Of Americans Consider Item Reviews And Ratings As The Most Essential Part Of Online Shopping.

Today's shoppers are wary and desire the best bang for their dollar. It's no surprise that they consider reading reviews as a big part of the buying decision.

Source: Statista

Because They Want To Acquire A Service Or An Item And Want To Get The Truth About The Businesses Items And Services, 82% Of Customers Go To Review Sites.

Review sites are locations that people go to get the facts about a service, business or item . Users come due to the fact that they have actually already formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit. And 29 percent do so in 24 hours.

Source: RevLocal

Favorable Reviews Encourage 68% Of Customers To Use A Local Business

Considering that the huge majority of consumers read reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal