Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Buying Process

Let's say you want to purchase a brand-new automobile and there are numerous models which fit your criteria. How do you choose the very best one for you? Well, you read online reviews.

With the help of other people, you quickly select one that works for you. That's how favorable reviews convert consumers into consumers.

Source: Consumer Affairs

61 Percent Of Local Businesses Have A Typical Rating Of 4 To 5 Stars

Overall 2 out of 3 businesses have excellent and outstanding ratings. Only 5% of companies have a ranking below three stars.

Source: Brightlocal

Software Reviews Impact Over 98% Of All Buyers

18 percent of software buyers consider reviews to be an essential factor in the purchase process. Software application reviews have no impact whatsoever on only 2 percent of consumers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

72 Percent Of Consumers Will Not Take Action Unless They Read Some Reviews

No matter how alluring your marketing is, you still need customer reviews. There's no skirting around it. Consumers are still willing to hear you out, but they trust other individuals more.

Source: My Testimonial Engine

Facebook Reviews Affect More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is presently the most popular social media which can also affect our buying decisions.

According to social reviews statistics, Facebook affects more than half of users' purchase decisions.

If it has positive reviews, Facebook reviews statistics reveal that four out of five users are more likely to rely on a local business.

Source: RevLocal

A Lot Of Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have visited a vendor. Online review trends show people prefer to comment if they had a favorable experience, instead of a mediocre or negative one.

Source: Brightlocal

30% Of Clients Feel Positive About A Business Which Responds To Online Reviews

Staying connected with your consumers creates trust. Even something as basic as reacting to their reviews and remarks can make them feel valued.

As you may anticipate, clients who feel this way are more willing to spend more money with a business.

Source: Statuslabs

Fifty Percent Of All Millennial's "Constantly" Read Online Reviews For Companies

More youthful individuals know the worth of being informed. User-generated material has an indisputable influence on customers.

They will recognize what they've been missing out on if businesses stop to think about the power of customer reviews over millennials. Older people are different though, just 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

The Majority Of Best Selling Items Have A Typical Score Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star ratings are suspicious. Someone always has a bit of a gripe. That's why it is unnatural to get perfect 5 star ratings. Often a lower score actually helps your overall score.

According to consumer rating statistics, conversion rates start to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

95% Of Dissatisfied Clients Will Return To A Business If A Company Takes Care Of Issues Quickly And Effectively

Customers don't anticipate you to be perfect. When things go wrong, they do expect you to remedy things. If there is nothing else a business can do to deal with a problem, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

Reviews Shared On Twitter Can Help Boost Revenues By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

71% Of Millennials Browse Consumer Reviews Of Professional Services

Over half of all individuals in need of an expert service rely on online reviews.

According to online reviews data, 59% utilized online reviews to choose an attorney or a doctor.

Younger people (age 18-35) are much more inclined to employ a professional based upon online reviews. Only 19% of millennials will consider working with a lawyer without any.

Source: Thomson Reuters

64 Percent Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30% of consumers who check out customer reviews, agree that it increases their purchasing confidence.

Organizations use the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

63.6% Of Consumers Visit Google To Read Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.

When it comes to trust, these online review statistics reveal the basic appeal of a website can just go so far.

Source: Review Trackers