91% Of Millennials Trust Online Reviews As Much As Loved Ones

Online review statistics place customers' reviews as the most reliable source of suggestions. Online reviews typically carry the exact same weight as suggestions from loved ones.

Source: Brightlocal

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

70 Percent Of Customers Need To Read At Least Four Reviews Before They Can Trust A Business

4 reviews may be too few. Most people read a lot more reviews to get a better idea of how the business is in fact doing. Do not depend on that fact alone.

Source: Brightlocal

Since They Want To Acquire A Service Or An Item And Desire To Get The Truth About The Businesses Products And Services, 82 Percent Of Customers Check Out Review Websites.

Users come because they have actually currently formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit.

Source: RevLocal

86% Of Customers Would Think About Writing A Review For A Business

Your clients are your most important resource, and it's not only because of the cash they invest at your business. They will be prepared to share it if you give them an excellent experience.

Source: Brightlocal

Consumer Reviews On Products Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples opinions before they ever trust what the maker says. The reason, makers' descriptions are essentially ads.

Source: Martech Zone

Consumers Might Invest 31% More With A Business That Has Great Reviews

Take note of this statistic. The more detailed other users explain your product and services, the more cash you can charge and consumer review stats show us precisely how much more.

Source: Martech Zone

98 Percent Of Yelp's Visitors Bought From A Business They Discovered On The Website

Normally, 142 million consumers visit Yelp on a monthly basis. If you have not claimed your totally free Yelp business page, this is as excellent a time as any.

Source: RevLocal

61 Percent Of Regional Businesses Have A Typical Score Of 4 To 5 Stars

Generally 2 out of 3 companies have outstanding and great scores. Just 5% of businesses have a rating listed below three stars.

Source: Brightlocal

53% Of Consumers Expect Companies To Respond Within A Week To Unfavorable Reviews

Online review stats clarify that 63% of customer reviews remain without a reaction. That's too bad, since those companies are losing consumers that way.

Source: Review Trackers

63.6% Of Consumers Check Out Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

When it comes to trust, these online review statistics reveal the basic appeal of a site can just go so far.

Source: Review Trackers

89% Of Consumers Browse A Companies Feedback To Reviews

Not only do the majority of customers read the review replies, 30% of them value them highly. Practically 96% read the reactions to their own reviews.

Source: Brightlocal

Online Product Reviews About An Item Can Improve Its Conversion Rate By A Staggering 270 Percent

User review stats show the purchase probability for an item with 5 reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center

If A Company Makes An Effort To Resolve Issues Quickly And Effectively, 95% Of Disappointed Customers Will Return To A Company

Consumers don't anticipate you to be perfect. They do anticipate you to resolve things when they go wrong. If there's absolutely nothing else a business can do to fix an issue, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

70 Percent Of Consumers Choose To Learn About A Business Via Short Articles And Reviews, Rather Than Ads

Advertisements are all well and good, but it's worth trying a different approach also. Reviews are by far the best way to find the truth about a service or product.

Source: Statuslabs