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Positive Reviews Encourage 68 Percent Of Customers To Choose Local Businesses
Given that the vast bulk of customers read reviews, you would want yours to be inviting to brand-new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
83 Percent Of Customers Don't Rely On Advertising
The standard channels to reach customers aren't as influential as they used to be. Most users who no longer trust advertisements pick to pay attention to clients' recommendations online.
Source: Statuslabs
United States Consumers View "Product Performance" To Be The Most Valuable Information In Product Reviews
They focus on various elements of the shopping experience when individuals check out reviews. But according to online review stats, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality with time are the next few considerations for more than 50% of US customers.
Source: Statista
88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics
Statistics reveal that reviews were more beneficial than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
Consumer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are generally advertisements.
Source: Martech Zone
61 Percent Of Local Businesses Have A Typical Rating Of 4 To 5 Stars
Typically 2 out of 3 companies have great and awesome rankings. Only 5% of businesses have a rating listed below 3 stars.
Source: Brightlocal
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than 2 thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
A One Star Boost In Rating Can Lead To A 5% To 9% Increase In Business Earnings
Businesses that treat customers fairly usually flourish, review websites help ensure of that.
Source: Statuslabs
89% Of Consumers Choose To Read Reviews Using Their Smart Devices
Be it through an app or a mobile internet browser, folks prefer to read reviews on their phones.
Source: Statista
A Solitary Business Review Can Lift Its Conversions By 10%
Online review statistics show user-generated material can do wonders in regards to conversions.
A single review can have a massive impact on your business.
A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can offer an astonishing 44% boost.
Source: RevLocal
Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions
Facebook is presently the most popular social media which can likewise influence our purchasing preferences.
According to social reviews statistics, Facebook impacts more than half of users' purchase choices.
If it has positive reviews, Facebook reviews statistics reveal that 4 out of five users are more likely to rely on a local business.
Source: RevLocal
63.6 Percent Of Consumers Check Out Google To Check For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.
When it comes to trust, these online review statistics show the basic popularity of a site can only go so far.
Source: Review Trackers
Software Reviews Influence Over 98 Percent Of All Purchasers
18% of software purchasers consider reviews to be an essential factor in the purchase procedure. Software application reviews have no impact whatsoever on only 2% of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
72% Of Customers Will Not Take Action Unless They Check Out Some Reviews
No matter how attractive your marketing is, you still need client reviews. There's no other way around it. Clients are still happy to hear you out, however they rely on other individuals more.
Source: My Testimonial Engine