Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to buy a brand-new car and there are a number of models which fit your criteria. How do you select the best one for you? Well, you read reviews.

With the help of other consumers, you quickly choose one that works for you. That's how positive reviews transform customers into clients.

Source: Consumer Affairs

30% Of Customers Feel Positive About A Business Which Answers Online Reviews

Staying connected with your customers establishes trust. Even something easy like reacting to their comments and reviews can make them feel appreciated.

As you might anticipate, customers who feel this way are more willing to spend more cash with a company.

Source: Statuslabs

Most Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they have visited a vendor. Online review trends show people prefer to comment if they had a favorable experience, instead of a average or unfavorable one.

Source: Brightlocal

53% Of Consumers Expect Companies To Reply Within A Week To Negative Reviews

Online review statistics show that 63% of customer reviews go on without a reaction. That's too bad, because those businesses are losing consumers that way.

Source: Review Trackers

91 Percent Of Millennials Depend On Online Reviews As Much As Family And Friends

Online review stats put clients' reviews as the most trustworthy source of suggestions. Online reviews normally carry the same weight as recommendations from family and friends.

Source: Brightlocal

67% Of Customers Report Reviews Are A "Extremely Important" Factor When Picking A Solution Provider

Reviews have an enormous effect on their decision when customers have to pick a service provider.

Source: DemandGenReport

Negative Reviews Can Boost Conversion By As Much As 85 Percent

It sounds insane, but negative reviews can be a positive force for users to devote more time on your website. According to online review stats, individuals devote more than 5 times as long on a website when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More

We already discussed the positive and negative reviews and their effect on consumers. However, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are positive. People expect to see some unfavorable reviews.

Source: Capterra

63.6 Percent Of Customers Visit Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) behind.

These online review stats show the basic popularity of a site can only presume when it pertains to trust.

Source: Review Trackers

70 Percent Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Most people read many more reviews to get an idea of how business is really doing. Do not depend on that statistic alone.

Source: Brightlocal

If It Has Less Than A 4 Star Score, More Than Half Of Customers Won't Utilize A Business

This stat is one of many that illustrate the value of online rankings. Now that news of consumer complete satisfaction travels this quick, keeping your consumers delighted is more vital than ever.

57 percent of customers have actually searched for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

11 percent looked just for businesses with an ideal five star rating.

Source: Brightlocal

A One Star Increase In Ranking Can Result In A 5% To 9% Increase In Business Income

Businesses that treat customers well usually prosper, review sites help make certain of that.

Source: Statuslabs