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89% Of Consumers Want To Read Reviews Using Their Mobile Phones
Be it through an app or a mobile browser, people young and old prefer to read reviews on their smart phones.
Source: Statista
90% Of Site Visitors Need Less Than 10 Reviews To Form A Viewpoint About A Business
You know what individuals say about first impressions?
Users get their impression of your businesses through reviews. Usually through less than 10 of them.
Think about asking your visitors to write one if you do not have reviews on your site.
Source: Martech Zone
The Average Review Word Count Has Actually Gotten 65% Shorter Since 2010
Now a days reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.
Source: Review Trackers
86 Percent Of Customers Would Consider Writing A Review For A Business
Your customers are your most valuable resource, and it's not just because of the cash they invest at your business. If you provide a good experience, they will want to share it.
Source: Brightlocal
Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions
Facebook is presently the most popular social media which can likewise affect our purchasing preferences.
According to social reviews stats, Facebook affects more than half of users' purchase decisions.
If it has favorable reviews, Facebook reviews stats expose that four out of five users are likely to rely on a local business.
Source: RevLocal
Positive Reviews Motivate 68% Of Consumers To Choose A Local Business
Considering that the large majority of consumers read reviews, you'd want yours to be appealing to brand-new consumers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
91% Of Millennials Trust In Online Reviews As Much As Friends And Family
Online review statistics put consumers' reviews as the most trustworthy source of recommendations. Online reviews usually carry the same weight as advice from family and friends.
Source: Brightlocal
53% Of Americans Consider Item Reviews And Rankings As The Most Important Part Of Online Shopping.
Today's shoppers are wary and desire the best bang for their dollar. It's no surprise that they consider reading reviews as a huge part of the purchasing decision.
Source: Statista
30% Of Customers Feel Positive About A Business Which Answers Online Reviews
Staying connected with your consumers develops trust. Even something like reacting to their comments and reviews can make them feel appreciated.
As you may expect, customers who feel this way are going to spend more money with a company.
Source: Statuslabs
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business
The star ranking is the first thing customers see. Still, users take notice of other aspects as well, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of American consumers.
Source: Statista
A One Star Boost In Rating Can Result In A 5% To 9% Increase In Business Income
Businesses that treat customers honorably generally prosper, review sites help make certain of that.
Source: Statuslabs
If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More
We already discussed the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are favorable. Customers expect to see some negative reviews.
Source: Capterra
Negative Reviews Can Boost Conversion By As Much As 85 Percent
It sounds insane, but negative reviews can be a positive factor for users to spend more time on your website. According to online review statistics, people devote more than 5 times as long on a website when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95% suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
70 Percent Of Customers Choose To Learn About A Business Via Reviews And Posts, Instead Of Advertisements
Ads are all well and good, but it deserves trying a different approach as well. Reviews are without a doubt the very best method to discover the truth about a product or service.
Source: Statuslabs