Online Product Reviews About A Product Can Increase Its Conversion Rate By More Than 270 Percent

User review statistics reveal the purchase likelihood for a product with five reviews is 270 percent higher than the exact same product without reviews.

Source: Spiegel Research Center

72 Percent Of Customers Won't Take Action Unless They Check Out Some Reviews

Irrespective of how captivating your marketing is, you still need client reviews. There's no way around it. Clients are still willing to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

15% Of Customers Do Not Trust Businesses Without Having Online Reviews

No trust implies no interactions. 15 percent of prospective customers won't even consider doing business with a business they can't discover viewpoints about.

Source: Statuslabs

90% Of Visitors Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people state about very first impressions?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

If you don't have reviews on your website, think about asking your visitors to write one.

Source: Martech Zone

Facebook Reviews Impact More Than 50% Of Consumers' Purchasing Decisions

Facebook is currently the most popular social media which can likewise influence our buying preferences.

According to social reviews statistics, Facebook affects over half of users' purchase choices.

If it has favorable reviews, Facebook reviews stats reveal that four out of five users are likely to trust a local business.

Source: RevLocal

77% Of Buyers Don't Trust Reviews That Are Older Than 3 Months

Customers don't care how excellent your product or service was in the past. Since they are fresh and relevant, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies should to be constantly requesting reviews.

Source: Statuslabs

89% Of Consumers Prefer To Read Reviews Using Their Mobile Phones

Be it by means of an app or a mobile web browser, everyday people prefer to read reviews on their cell phones.

Source: Statista

70% Of Customers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. The majority of people read much more reviews to get a clear view of how the business is actually doing. Do not depend upon that fact alone.

Source: Brightlocal

Software Application Reviews Influence Over 98% Of All Buyers

18 percent of software application purchasers consider reviews to be a vital factor in the purchase process. Software reviews have no impact whatsoever on only 2% of customers. Two thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

67% Of Consumers Say Reviews Are A "Very Important" Factor When Picking A Service Provider

When customers need to select a service provider, reviews have a huge influence on their decision.

Source: DemandGenReport

61% Of Local Businesses Have An Average Score Of 4 To 5 Stars

Overall two thirds of businesses have exceptional and great ratings. Just 5% of businesses have a ranking below 3 stars.

Source: Brightlocal

74 Percent Of Local Businesses Have At Least One Google Review

One review is far from sufficient to enhance your site's SERP ranking.

Looking at online rankings data, we found out that a company requires to have a minimum of 40 reviews before users "Award" it with a star.

Source: Brightlocal

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of businesses doubt the integrity of online reviews. However, they recognize the massive impact user rankings have on their business. Undesirable client or staff member reviews can affect 90% of job seekers.

Source: Career Arc

More Than 4 Negative Reviews About A Company Or Product May Decrease Sales By 70%

One negative review suffices for 35% of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More

We already discussed the positive and negative reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are phony. Consumers expect to see some unfavorable reviews.

Source: Capterra

95% Of Travelers Read Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike read reviews to form a viewpoint. Business tourists check out approximately 5 reviews vs. 6-7 for leisure travelers. 59percent of all travelers report that they read reviews 'always' or 'really often'.

Source: Trust You

When Buying Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Influential Aspect

Statistics reveal that reviews were more effective than Television ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista