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88% Of Executives Judge Reputation Risk As A Leading Business Problem
Reputation management stats show a business's reputation does not affect simply the consumers. Potential employees also look at rankings and read reviews.
Source: Deloitte
67% Of Customers Admit Reviews Are A "Extremely Crucial" Factor When Choosing A Service Provider
When customers have to pick a solution provider, reviews have an enormous effect on their decision.
Source: DemandGenReport
A One Star Increase In Rating Can Cause A 5% To 9% Boost In Business Earnings
Businesses that treat clients fairly usually succeed, review sites help make certain of that.
Source: Statuslabs
Most Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they have visited a supplier. Online review trends reveal individuals choose to comment if they had a favorable experience, rather than a negative or average one.
Source: Brightlocal
One-half Of All Of The Millennial's "Always" Check Out Online Reviews For Companies
More youthful individuals understand the worth of being informed. User-generated content has an unassailable influence on consumers.
If businesses stop to consider the power of customer reviews over millennials, they will realize what they've been missing out on. Older individuals are various though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization
The star rating is the first thing consumers see. Still, users focus on other aspects also, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American customers.
Source: Statista
53 Percent Of Americans Consider Product Reviews And Scores As The Most Crucial Part Of The Online Shopping Experience In 2018.
Today's consumers are smart and desire the very best bang for their buck. It's not surprising that that they consider reading reviews as a huge part of the purchasing decision.
Source: Statista
Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples viewpoints before they ever trust what the producer states. The reason, makers' descriptions are generally advertisements.
Source: Martech Zone
Just 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56% of your competition that aren't taking advantage of their listing.
While business listings on the significant review platforms are free, a remarkably low number of businesses in fact utilize them.
Although we now know why customer reviews are so effective, a lot of businesses obviously do not.
Source: LsaInsider
74% Of Local Businesses Have At Least 1 Google Review
A single review is far from sufficient to enhance your site's SERP ranking.
Looking at online scores stats, we found out that a company requires to have a minimum of 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
If They Were Asked, 77% Of Clients Would Undoubtedly Leave A Review
More than a 35% would do it to advise others about their customer encounter and 24% would certainly direct their review to the company itself.
Over a 26% would want to give a review to assist other people with their decision making process.
Source: Podium
83% Of Clients Don't Rely On Advertising
The traditional channels to reach consumers aren't as influential as they used to be. A lot of users who no longer trust ads select to focus on customers' recommendations online.
Source: Statuslabs
64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30 percent of consumers who read client reviews, concur that it increases their buying confidence.
Businesses utilize the reviews to improve their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
77% Of Users Do Not Rely On Reviews That Are Older Than 3 Months
Customers don't care how great your product or service was in the past. Since they are fresh and relevant, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.
It is for this reason that businesses need to be continuously asking for reviews.
Source: Statuslabs
Favorable Reviews Encourage 68% Of Customers To Use Local Businesses
Given that the vast majority of consumers check out reviews, you would want yours to be appealing to new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal