Just 44% Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of businesses in fact use them.

Although we now know why client reviews are so powerful, most businesses obviously don't.

Source: LsaInsider

83% Of Consumers Don't Rely On Advertising

The standard channels to reach customers aren't as influential as they utilized to be. The majority of users who no longer trust ads select to take note of consumers' suggestions online.

Source: Statuslabs

53% Of Americans Consider Product Reviews And Scores As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's shoppers are wary and desire the very best bang for their dollar. It's no surprise that they consider reading reviews as a big part of the buying decision.

Source: Statista

83% Of All Younger Consumers Were Asked To Leave A Review Recently

Of those asked, 80% of consumers did post a review. Overall, businesses have asked 66% of all consumers to submit a review on their business.

Source: Brightlocal

89% Of Clients Review A Businesses Responses To Reviews

Not only do a lot of shoppers read the review replies, 30% of them hold them in high regard. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than two-thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

30% Of Consumers Feel Positive About A Business Which Reacts To Online Reviews

Corresponding with your clients develops trust. Even something as simple as responding to their comments and reviews can make them feel appreciated.

As you may anticipate, customers who feel this way are more willing to invest more cash with a company.

Source: Statuslabs

If A Company Handles Problems Rapidly And Efficiently, 95% Of Unsatisfied Customers Will Go Back To A Business

Consumers don't anticipate you to be perfect. They do expect you to take care of things when they go wrong. If there's absolutely nothing else a company can do to deal with a concern, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

Unfavorable Reviews Can Increase Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your site. According to online review stats, people devote more than 5 times as long on a website when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95% suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

91% Of Millennials Have Faith In Online Reviews As Much As Loved Ones

Online review statistics position clients' reviews as the most credible source of recommendations. Online reviews usually bring the very same weight as suggestions from family and friends.

Source: Brightlocal

Customers Might Invest 31 Percent More With A Business That Has Excellent Reviews

Take notice of this fact. The better other users explain your product and services, the more money you can charge and customer review statistics show us precisely just how much more.

Source: Martech Zone

One-half Of All Millennial's "Constantly" Read Online Reviews For Businesses

Younger people understand the value of being informed. User-generated content has an indisputable influence on customers.

If businesses think of the power of client reviews over millennials, they will understand what they've been missing out on. Older people are different though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

Favorable Reviews Motivate 68% Of Consumers To Choose Local Businesses

Given that the vast majority of consumers read reviews, you would want yours to be appealing to new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

When Buying Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Prominent Factor

Data reveal that reviews were more beneficial than Television advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

74 Percent Of Local Businesses Have At A Minimum, One Google Review

A single review is far from enough to enhance your site's SERP ranking.

Looking at online rankings statistics, we found out that a company needs to have an average of 40 reviews before users "Award" it with a star.

Source: Brightlocal