30% Of Customers Feel Positive About A Company Which Responds To Online Reviews

Keeping in touch with your consumers creates trust. Even something like reacting to their reviews and comments can make them feel appreciated.

As you might expect, customers who feel this way are happy to invest more cash with a company.

Source: Statuslabs

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of companies question the integrity of online reviews. Nonetheless, they realize the massive impact user ratings have on their business. Undesirable consumer or employee reviews can influence 90% of job seekers.

Source: Career Arc

63.6% Of Consumers Check Out Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.

When it comes to trust, these online review statistics show the basic popularity of a site can just go so far.

Source: Review Trackers

90 Percent Of Users Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what people say about first impressions, right?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

If you don't have reviews on your site, consider asking your visitors to write one.

Source: Martech Zone

Negative Reviews Can Increase Conversion By Up To 85%

It sounds crazy, however negative reviews can be a positive driver for users to spend more time on your website. According to online review data, individuals spend more than 5 times as long on a website when they check out negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. A frustrating 95% suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

The Typical Review Length Has Actually Become 65% Much Shorter Since 2010

Now a days reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a twitter tweet.

Source: Review Trackers

70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people check out a lot more reviews to get a clear view of how the business is really doing. Don't depend upon that fact alone.

Source: Brightlocal

More Than Half Of Shoppers Aged 25-34 Wrote Reviews

According to Statista, the more youthful generations are unsurprisingly the more opinionated ones.

Source: Statista

60 Percent Of Consumers Check Out Blog And Social Media Network Reviews On Their Mobile Devices Before Shopping

In-store purchasing is influenced significantly by blogs and reviews on social networks. With men being twice as likely to be affected than women.

Reviews and rating data show individuals value the opinion of peers more than any other content.

Source: Collective Bias

88% Of Executives Regard Reputation Risk As A Top Business Issue

Reputation management statistics suggest a company's reputation doesn't impact simply the customers. Prospective employees likewise look at ratings and read reviews.

Source: Deloitte

83 Percent Of Customers Don't Rely On Advertising

The standard channels to reach customers aren't as influential as they utilized to be. A lot of users who no longer trust ads pick to focus on clients' suggestions online.

Source: Statuslabs

86% Of Customers Would Consider Writing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the cash they invest at your business. If you provide an excellent experience, they will be willing to share it.

Source: Brightlocal

Consumer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals viewpoints before they ever trust what the manufacturer says. The reason, makers' descriptions are generally ads.

Source: Martech Zone

If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Will Not Use A Company

This stat is among many that highlight the significance of online ratings. Now that news of customer complete satisfaction travels this quick, keeping your customers pleased is more important than ever.

57% of consumers have actually looked for business with more than four stars in 2018, which is up from 48% in 2017.

11% looked just for services with an ideal five star ranking.

Source: Brightlocal

Facebook Reviews Affect More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is presently the most popular social network which can likewise influence our purchasing decisions.

According to social reviews statistics, Facebook affects over half of users' purchase decisions.

Facebook reviews stats reveal that 4 out of 5 users are most likely to trust a local business if it has positive reviews.

Source: RevLocal

A One Star Increase In Score Can Cause A 5% To 9% Boost In Business Revenue

Businesses that treat customers fairly normally flourish, review sites help make certain of that.

Source: Statuslabs