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The Average Review Word Count Has Actually Become 65% Much Shorter Since 2010
Now a days reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is equivalent to that of tweet from twitter.
Source: Review Trackers
71% Of Millennials Browse Consumer Reviews Of Professional Services
Majority of all people in need of a professional service rely on online reviews.
According to online reviews data, 59% used online reviews to choose a legal representative or a doctor.
Younger people (age 18-35) are even more likely to hire a professional based upon online reviews. Just 19% of millennials will consider employing a legal representative without any.
Source: Thomson Reuters
Google Accounts For 57.5 Percent Of All Reviews Around The World
Google is the clear winner as far as circulation goes, but they are not the only ones in the game.
These are the online reviews distribution rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
When Buying Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Influential Factor
Statistics reveal that reviews were more successful than Television advertisements at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
86% Of Consumers Would Think About Composing A Review For A Business
Your consumers are your most important resource, and it's not only because of the money they invest at your business. They will be prepared to share it if you offer them a great experience.
Source: Brightlocal
67% Of Customers Claim Reviews Are A "Very Important" Factor When Picking A Service Provider
Reviews have a massive impact on their decision when customers have to pick a service provider.
Source: DemandGenReport
53% Of Customers Anticipate Companies To Answer Back Within A Week To Unfavorable Reviews
Online review stats reveal that 63% of customer reviews stay without a reaction. That's regrettable, due to the fact that those companies are losing clients that way.
Source: Review Trackers
91% Of Millennials Have Faith In Online Reviews As Much As Loved Ones
Online review stats position customers' reviews as the most reliable source of recommendations. Online reviews normally carry the exact same weight as suggestions from friends and family.
Source: Brightlocal
91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of companies question the integrity of online reviews. Nonetheless, they understand the enormous impact user scores have on their business. Undesirable consumer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
Favorable Reviews Encourage 68 Percent Of Consumers To Choose Local Businesses
Given that the large majority of consumers read reviews, you'd want yours to be appealing to new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
72 Percent Of Customers Will Not Take Action Before They Check Out Some Reviews
No matter how captivating your marketing is, you still need consumer reviews. There's no other way around it. Consumers are still willing to hear you out, but they trust other people more.
Source: My Testimonial Engine
A Single Business Review Can Lift Its Conversions By 10 Percent
Online review statistics show user-generated content can do miracles in terms of conversions.
A single review can have a huge influence on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can supply an astonishing 44% increase.
Source: RevLocal
64% Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30% of customers who read customer reviews, agree that it increases their buying confidence.
Businesses use the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
88% Of Executives View Reputation Risk As A Top Business Problem
Reputation management stats show a business's reputation doesn't impact simply the clients. Potential team members likewise take a look at ratings and read reviews.
Source: Deloitte
Just 6 Percent Of Customers Do Not Trust Client Reviews At All
According to client review data, a whopping 19 percent of customers always rely on online reviews and never a make a purchase without checking out reviews.
Source: Statista
52% Of Customers Rely On A Product More If It Has Negative Reviews As Well
We already discussed the negative and positive reviews and their impact on customers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are positive. People anticipate to see some unfavorable reviews.
Source: Capterra