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71% Of Millennials Browse Consumer Reviews Of Expert Services
More than half of all individuals in need of an expert service turn to online reviews.
According to online reviews data, 59% used online reviews to pick a physician or a legal representative.
Young people (age 18-35) are much more likely to work with a professional based on online reviews. Only 19% of millennials will consider employing a lawyer without any.
Source: Thomson Reuters
64% Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30% of consumers who read client reviews, agree that it increases their purchasing confidence.
Businesses utilize the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More
We already discussed the positive and negative reviews and their result on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are fake. Customers expect to see some negative reviews.
Source: Capterra
15% Of Clients Don't Trust Businesses Without Any Online Reviews
No trust suggests no interactions. 15 percent of possible customers won't even consider working with a company they can't find viewpoints about.
Source: Statuslabs
Many Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have visited a vendor. Online review trends reveal people prefer to comment if they had a favorable experience, rather than a mediocre or negative one.
Source: Brightlocal
95% Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services
Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists read approximately 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they check out reviews 'always' or 'very often'.
Source: Trust You
88% Of Executives Consider Reputation Risk As A Top Business Concern
Reputation management statistics show a company's reputation doesn't impact simply the consumers. Prospective team members likewise look at ratings and read reviews.
Source: Deloitte
70 Percent Of Consumers Need To Read At Least Four Reviews Before They Can Rely On A Business
Four reviews may be too few. The majority of people read a lot more reviews to get an idea of how the business is in fact doing. Don't depend on that fact alone.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization
The star rating is the first thing customers see. Still, users take notice of other elements as well, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of US customers.
Source: Statista
American Shoppers Regard "Product Performance" To Be The Most Valuable Info In Product Reviews
When individuals read reviews, they focus on various elements of the shopping experience. But according to online review statistics, 60% of them are most interested in the item's performance.
Customer satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of American customers.
Source: Statista
Google Accounts For 57.5 Percent Of All Reviews Around The World
Google is the clear winner as far as circulation goes, however they are not the only ones in the game.
Here are the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers