89% Of Customers Choose To Read Reviews On Their Mobile Phones

Be it through an app or a mobile web browser, people prefer to read reviews on their mobile devices.

Source: Statista

98% Of Yelp's Browsers Purchased From A Business They Discovered On The Website

Typically, 142 million customers check out Yelp every month. This is as good a time as any if you have not claimed your complimentary Yelp business page.

Source: RevLocal

Most Popular Products Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to client rating statistics, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

More Than Four Negative Reviews About A Company Or Product Might Reduce Sales By 70%

One negative review suffices for 35% of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

90% Of Clients Need Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals state about impressions, right?

Users get their impression of your businesses through reviews. Typically through less than 10 of them.

If you do not have reviews on your website, think about asking your visitors to compose one.

Source: Martech Zone

A Lot Of Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have gone to a vendor. Online review trends show people choose to comment if they had a positive experience, instead of a mediocre or negative one.

Source: Brightlocal

73% Of Consumers Believe Written Reviews Are More Important Than Star And Number Rankings

Online review data make it clear people aren't satisfied with ratings alone.

Customer reviews make the statistics appear more authentic which is what the would-be clients are trying to find. Practically a 3rd of customers say composed reviews are the only function that makes them think the websites' reviews are useful and appropriate.

Source: Fan and Fuel

Reviews Shared On Twitter Can Improve Sales By 6.46%

Online review data reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.

Source: Yotpo

70 Percent Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

4 reviews may be too few. The majority of people read many more reviews to get a better idea of how the business is in fact doing. Don't depend on that figure alone.

Source: Brightlocal

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of USA Consumers

24% of US consumers consider reviews as 'extremely influential'.

To highlight the importance of online reviews and ratings, did you know that 81 percent of customers will pay more for an item with reviews and those same consumers are also willing to accept slower shipping times for such products.

Source: Turntonetworks

Visitors Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done quicker. Purchasing choices are made quickly.

Online reviews are clearly convincing, yet marketers haven't necessarily come to value the power of them.

Source: Martech Zone

53% Of Customers Anticipate Companies To Answer Back Within A Week To Unfavorable Reviews

Online review statistics reveal that 63% of customer reviews go on without a reaction. That's regrettable, since those companies are losing consumers that way.

Source: Review Trackers

52% Of Consumers Rely On A Product More If It Has Negative Reviews As Well

We already discussed the negative and positive reviews and their result on customers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are positive. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

74% Of Local Companies Have At A Minimum, One Google Review

A single review is far from enough to improve your website's SERP ranking.

Taking a look at online rankings stats, we found out that a company needs to have approximately 40 reviews before users "Award" it with a star.

Source: Brightlocal

77% Of Individuals Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how excellent your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Consumers know businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that businesses should to be continuously asking for reviews.

Source: Statuslabs

Clients Could Invest 31% More With A Business That Has Terrific Reviews

Focus on this statistic. The better other users describe your product or service, the more money you can charge and customer review stats reveal to us precisely how much more.

Source: Martech Zone

89% Of Clients Read A Businesses Feedback To Reviews

Not only do a lot of customers check out the review replies, 30% of them highly value them. Almost 96% read the reactions to their own reviews.

Source: Brightlocal

A Lone Business Review Can Lift Its Conversions By 10%

Online review stats reveal user-generated material can do wonders in regards to conversions.

A single review can have a huge effect on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can provide an astonishing 44% increase.

Source: RevLocal