71% Of Millennials Search Customer Reviews Of Professional Services

Over half of all individuals in need of an expert service rely on online reviews.

According to online reviews data, 59% used online reviews to choose an attorney or a medical professional.

Young people (age 18-35) are even more likely to hire a professional based on online reviews. Only 19% of millennials will consider working with an attorney without any.

Source: Thomson Reuters

United States Shoppers View "Product Performance" To Be The Most Valuable Information In Product Reviews

They focus on different elements of the shopping experience when individuals read reviews. But according to online review statistics, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality over time are the next few considerations for more than 50% of US customers.

Source: Statista

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of businesses question the integrity of online reviews. Nevertheless, they understand the enormous effect user rankings have on their business. Undesirable customer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

The Average Review Length Has Actually Gotten 65% Shorter Since 2010

Recently reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a twitter tweet.

Source: Review Trackers

Clients Might Spend 31 Percent More With A Business That Has Terrific Reviews

Take notice of this statistic. The better other users describe your services or product, the more cash you can charge and consumer review stats reveal to us precisely just how much more.

Source: Martech Zone

61 Percent Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars

Generally two thirds of businesses have outstanding and good scores. Only 5% of companies have a rating listed below three stars.

Source: Brightlocal

More Than 4 Negative Reviews About A Business Or Product May Decrease Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent fewer sales.

Obviously, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

77% Of Users Do Not Trust Reviews That Are Older Than Three Months

Clients don't care how excellent your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that companies need to be continuously requesting reviews.

Source: Statuslabs

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Business

The star rating is the first thing consumers see. Still, users take notice of other aspects too, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of American customers.

Source: Statista

70 Percent Of Customers Choose To Find Out About A Business Through Reviews And Articles, Instead Of Ads

Ads are all well and good, however it's worth attempting a different approach as well. Reviews are without a doubt the very best way to discover the truth about a service or product.

Source: Statuslabs

15 Percent Of Clients Do Not Trust Businesses With No Online Reviews

No trust means no interactions. 15 percent of prospective clients won't even think about doing business with a company they can't find opinions about.

Source: Statuslabs

Software Reviews Influence Over 98% Of All Buyers

18% of software application purchasers consider reviews to be an essential factor in the purchase procedure. Software reviews have no effect whatsoever on just 2% of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

90% Of Buyers Need Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals say about impressions, right?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to write one.

Source: Martech Zone

A Lot Of Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they have visited a vendor. Online review trends show individuals prefer to comment if they had a positive experience, instead of a unfavorable or average one.

Source: Brightlocal

64% Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30 percent of consumers who check out client reviews, agree that it increases their purchasing confidence.

Organizations use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Services

Leisure and business tourists alike read reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

A One Star Increase In Score Can Result In A 5% To 9% Increase In Business Revenue

Businesses that treat consumers fairly typically prosper, review websites help make certain of that.

Source: Statuslabs