Half Of All Millennial's "Always" Read Online Reviews For Companies

More youthful people understand the value of being informed. User-generated content has an unassailable effect on customers.

They will realize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are various though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

30% Of Consumers Feel Positive About A Business Which Reacts To Online Reviews

Keeping in touch with your customers builds their trust. Even something as simple as responding to their reviews and comments can make them feel valued.

As you might expect, clients who feel this way are more willing to spend more money with a company.

Source: Statuslabs

More Than 4 Negative Reviews About A Business Or Service Might Decrease Sales By 70%

One negative review suffices for 35% of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

71% Of Millennials Search Consumer Reviews Of Expert Services

Majority of all individuals in need of an expert service rely on online reviews.

According to online reviews data, 59% used online reviews to choose an attorney or a medical professional.

Young people (age 18-35) are even more likely to employ a professional based upon online reviews. Just 19% of millennials will think about hiring an attorney without any.

Source: Thomson Reuters

88% Of Americans Revealed That Product Reviews Were The Most Prominent Factor When Buying Home Electronics

Data reveal that reviews were more effective than TV advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

Reviews Published On Twitter Can Help Grow Revenues By 6.46 Percent

Online review data show that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

61 Percent Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars

Overall 2 out of 3 companies have excellent and good ratings. Only 5% of businesses have a score below 3 stars.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company

The star rating is the first thing customers see. Still, users pay attention to other factors also, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American consumers.

Source: Statista

Unfavorable Reviews Can Improve Conversion By Up To 85%

It sounds crazy, however negative reviews can be a positive force for users to devote more time on your site. According to online review statistics, individuals spend more than 5 times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or faked reviews.

Source: Reevoo

86% Of Consumers Would Think About Composing A Review For A Business

Your clients are your most important resource, and it's not only because of the money they invest at your business. They will be prepared to share it if you give them a good experience.

Source: Brightlocal

More Than Half Of Consumers Won't Use An Organisation If It Has Less Than A 4 Star Score

This stat is among lots of that show the importance of online scores. Now that news of customer fulfillment travels this fast, keeping your clients pleased is more important than ever.

57 percent of consumers have looked for companies with more than four stars in 2018, which is up from 48% in 2017.

Furthermore, 11 percent looked just for organizations with an ideal five star rating.

Source: Brightlocal

15 Percent Of Customers Do Not Trust Businesses Without Online Reviews

No trust implies no interactions. 15% of possible consumers won't even consider working with a business they can't discover opinions about.

Source: Statuslabs

A Lot Of Best Selling Items Have A Typical Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to customer rating stats, conversion rates start to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

A One Star Increase In Score Can Lead To A 5% To 9% Increase In Business Profits

Businesses that treat clients honorably usually succeed, review websites help make certain of that.

Source: Statuslabs

98 Percent Of Yelp's Visitors Bought From A Business They Discovered On The Site

Usually, 142 million consumers visit Yelp on a monthly basis. This is as great a time as any if you have not declared your free Yelp business page.

Source: RevLocal

72% Of Customers Will Not Take Action Unless They Read Some Reviews

Regardless of how eye-catching your marketing is, you still need consumer reviews. There's no other way around it. Clients are still willing to hear you out, but they rely on other people more.

Source: My Testimonial Engine

The Average Review Word Count Has Become 65% Shorter Since 2010

Currently reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of a tweet.

Source: Review Trackers

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's buyers are smart and want the best bang for their dollar. It's no wonder that they consider checking out reviews as a huge part of the buying decision.

Source: Statista