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Online Product Reviews About A Product Can Improve Its Conversion Rate By A Staggering 270%
User review statistics reveal the purchase possibility for a product with five reviews is 270 percent higher than the very same item without reviews.
Source: Spiegel Research Center
83% Of All Young Clients Were Invited To Post A Review Recently
Of those asked, 80% of consumers did submit a review. Overall, businesses have asked 66% of all customers to give a review on their company.
Source: Brightlocal
Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of United States Clients
24% of US shoppers consider reviews as 'incredibly influential'.
To highlight the importance of online reviews and scores, did you understand that 81 percent of consumers will pay more for a product with reviews and those exact same consumers are also willing to accept slower shipping times for such items.
Source: Turntonetworks
61 Percent Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars
Generally two thirds of companies have excellent and outstanding ratings. Only 5% of businesses have a ranking listed below three stars.
Source: Brightlocal
70 Percent Of Consumers Need To Read At Least 4 Reviews Before They Can Rely On A Business
Four reviews may be too few. The majority of people read many more reviews to get a clear view of how the business is actually doing. Do not depend on that fact alone.
Source: Brightlocal
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
64 Percent Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of consumers who read customer reviews, concur that it increases their purchasing confidence.
Businesses use the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
89% Of Consumers Want To Read Reviews Using Their Smartphones
Be it via an app or a mobile browser, customers choose to read reviews on their smart phones.
Source: Statista
67% Of Customers Suggest Reviews Are A "Very Crucial" Factor When Picking A Solution Provider
Reviews have a massive effect on their decision when consumers have to pick a solution provider.
Source: DemandGenReport
70 Percent Of Consumers Prefer To Find Out About A Business Via Reviews And Articles, Instead Of Advertisements
Ads are all well and good, however it deserves trying a different approach as well. Reviews are by far the best method to find the truth about a service or product.
Source: Statuslabs
Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process
Let's say you want to purchase a new vehicle and there are a number of models which fit your criteria. How do you pick the very best one for you? Well, you read online reviews.
With the help of other people, you manage to choose one that works for you. That's how favorable reviews transform customers into customers.
Source: Consumer Affairs
Most Best-selling Products Have A Typical Ranking Of 4.2 To 4.7
You can't make everyone delighted, which is why perfect 5 star rankings are suspicious. Someone always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star ratings. In some cases a lower score actually helps your overall score.
According to client rating stats, conversion rates start to decrease as scores rise above 4.7.
Source: Spiegel Research Center
95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike check out reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they read reviews 'always' or 'really frequently'.
Source: Trust You
74% Of Local Companies Have At Least 1 Google Review
One review is far from enough to enhance your website's SERP ranking.
Looking at online ratings stats, we learnt that a business requires to have a minimum of 40 reviews before users "Award" it with a star.
Source: Brightlocal
91 Percent Of Millennials Rely On Online Reviews As Much As Loved Ones
Online review statistics put consumers' reviews as the most trustworthy source of recommendations. Online reviews normally carry the very same weight as recommendations from loved ones.
Source: Brightlocal
63.6 Percent Of Customers Go To Google To Look For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review stats show the basic popularity of a website can just go so far.
Source: Review Trackers
The Majority Of Clients Aged 25-34 Published Reviews
According to Statista, the younger generations are seemingly the more opinionated ones.
Source: Statista