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Software Reviews Influence Over 98% Of All Purchasers
18 percent of software purchasers consider reviews to be a vital factor in the purchase process. Software application reviews have no impact whatsoever on only 2% of customers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
77% Of Individuals Do Not Trust Reviews That Are Older Than Three Months
Clients don't care how excellent your service or product was in the past. Part of why online reviews matter is since they are fresh and relevant.
Customers know businesses lose their touch all the time, which is why most of them find older reviews irrelevant.
It is for this reason that businesses need to be constantly requesting reviews.
Source: Statuslabs
Favorable Reviews Motivate 68 Percent Of Customers To Use Local Businesses
Given that the huge bulk of customers check out reviews, you'd want yours to be appealing to brand-new customers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Reviews Posted On Twitter Can Boost Sales By 6.46%
Online review stats reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
70% Of Customers Prefer To Discover A Business Via Reviews And Short Articles, Rather Than Ads
Ads are all well and good, however it deserves trying a different approach as well. Reviews are by far the best way to find the truth about a service or product.
Source: Statuslabs
Consumers Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Buy Than Desktop Users
Mobile users prefer to get things done quicker. Purchasing choices are made rapidly.
Online reviews are undoubtedly persuasive, yet marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of businesses doubt the integrity of online reviews. Nevertheless, they understand the huge effect user scores have on their business. Undesirable client or employee reviews can affect 90% of job seekers.
Source: Career Arc
Clients Might Invest 31 Percent More With A Business That Has Excellent Reviews
Pay attention to this fact. The more detailed other users explain your product or service, the more cash you can charge and customer review stats reveal to us exactly just how much more.
Source: Martech Zone
Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions
Facebook is presently the most popular social media which can likewise influence our purchasing preferences.
According to social reviews statistics, Facebook impacts over half of users' purchase decisions.
Facebook reviews stats reveal that 4 out of 5 users are more likely to rely on a local business if it has positive reviews.
Source: RevLocal
If A Company Manages To Fix Problems Rapidly And Effectively, 95% Of Unhappy Customers Will Return To A Company
Consumers do not expect you to be perfect. They do expect you to remedy things when they go wrong. If there is absolutely nothing else a company can do to solve a problem, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday
Almost All Consumers, Who Use Online Reviews, Read Them Early In The Purchasing Process
Let's say you want to buy a brand-new car and there are numerous models which fit your criteria. How do you pick the very best one for you? Well, you read reviews.
With the help of other consumers, you quickly decide on one that works for you. That's how favorable reviews transform customers into consumers.
Source: Consumer Affairs