Google Accounts For 57.5 Percent Of All Reviews World-wide

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to purchase a brand-new automobile and there are several models which fit your criteria. How do you choose the best one for you? Well, you read reviews.

With the help of other customers, you manage to select a model that works for you. That's how favorable reviews convert consumers into consumers.

Source: Consumer Affairs

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Unfavorable Reviews Can Improve Conversion By Up To 85 Percent

It sounds insane, but negative reviews can be a positive factor for users to spend more time on your site. According to online review stats, people spend more than five times as long on a website when they check out negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

73 Percent Of Consumers Think Client Reviews Are More Important Than Star And Number Scores

Online review statistics make it clear people aren't satisfied with scores alone.

Customer reviews make the stats appear more genuine which is what the would-be consumers are trying to find. Nearly a 3rd of consumers say composed reviews are the only function that makes them think the sites' reviews are relevant and useful.

Source: Fan and Fuel

Most Popular Items Have A Typical Rating Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star scores are suspicious. Someone always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star scores. In some cases a lower ranking in fact helps your overall rating.

According to consumer rating stats, conversion rates start to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

Online Product Reviews About A Product Can Boost Its Conversion Rate By More Than 270%

User review stats show the purchase likelihood for an item with five reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center

Just 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56% of your competitors that aren't making the most of their listing.

While business listings on the significant review platforms are free, a remarkably low number of businesses in fact utilize them.

Although we now know why consumer reviews are so effective, most businesses apparently don't.

Source: LsaInsider

Only 6 Percent Of Customers Don't Trust Consumer Reviews At All

According to consumer review data, a massive 19% of consumers constantly trust online reviews and never ever a buy without checking out reviews first.

Source: Statista

74% Of Local Businesses Have At Least One Google Review

A single review is far from sufficient to improve your site's SERP ranking.

Taking a look at online ratings stats, we discovered that a company needs to have an average of 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

91 Percent Of Millennials Trust Online Reviews As Much As Family And Friends

Online review stats position clients' reviews as the most trustworthy source of suggestions. Online reviews normally bring the exact same weight as guidance from loved ones.

Source: Brightlocal

Due To The Fact That They Want To Purchase An Item Or A Service And Desire To Get The Truth About The Businesses Products And Services, 82 Percent Of Customers Visit Review Sites.

Review sites are places that customers go to get the facts about a item, service or business . Users come since they have currently formed a purchase decision. The bulk of them (89 percent) purchase within a week of their visit. And 29 percent do so in 24 hours.

Source: RevLocal

53% Of Americans Consider Product Reviews And Scores As The Most Important Part Of The Online Shopping Experience In 2018.

Today's consumers are smart and want the best bang for their dollar. It's no surprise that they consider checking out reviews as a big part of the buying decision.

Source: Statista

15% Of People Don't Trust Businesses With No Online Reviews

No trust suggests no interactions. 15 percent of prospective clients won't even consider working with a business they can't find viewpoints about.

Source: Statuslabs

83% Of All Younger Consumers Were Invited To Submit A Review Recently

Of those asked, 80% of clients did submit a review. Overall, businesses have asked 66% of all customers to submit a review on their company.

Source: Brightlocal

77% Of Customers Would Definitely Submit A Review If They Were Asked

More than a 35% would do it to advise others about their client experience and 24% would probably direct their review to the business itself.

Over a 26% would want to post a review to assist other people with their choice making process.

Source: Podium