54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business

The star score is the first thing consumers see. Still, users take notice of other elements as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of American customers.

Source: Statista

74% Of Regional Businesses Have At A Minimum, One Google Review

One review is far from enough to improve your website's SERP ranking.

Taking a look at online ratings data, we found out that a business needs to have a minimum of 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

Facebook Reviews Affect More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is currently the most popular social media which can likewise affect our purchasing preferences.

According to social reviews statistics, Facebook impacts more than half of users' purchase choices.

If it has favorable reviews, Facebook reviews statistics expose that four out of five users are likely to rely on a local business.

Source: RevLocal

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Over Half Of Customers Aged 25 To 34 Submitted Reviews

According to Statista, the younger generations are clearly the more opinionated ones.

Source: Statista

Favorable Reviews Motivate 68 Percent Of Consumers To Use Local Businesses

Considering that the large majority of consumers read reviews, you would want yours to be inviting to new customers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

USA Consumers Consider "Product Performance" To Be The Most Useful Info In Product Reviews

They focus on different elements of the shopping experience when individuals read reviews. However according to online review statistics, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of American clients.

Source: Statista

71% Of Millennials Search Customer Reviews Of Expert Services

Over half of all individuals in need of a professional service rely on online reviews.

According to online reviews statistics, 59% used online reviews to pick a legal representative or a medical professional.

Younger people (age 18-35) are a lot more likely to work with an expert based upon online reviews. Only 19% of millennials will consider working with a legal representative without any.

Source: Thomson Reuters

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who read customer reviews, concur that it increases their buying confidence.

Organizations use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Most Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have gone to a vendor. Online review trends reveal individuals choose to comment if they had a favorable experience, instead of a average or negative one.

Source: Brightlocal

Half Of All Of The Millennial's "Always" Read Online Reviews For Businesses

Younger people know the worth of being informed. User-generated material has an unassailable effect on customers.

They will recognize what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older people are different though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal

89% Of Customers Review A Companies Responses To Reviews

Not only do a lot of consumers read the review replies, 30% of them value them highly. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

60% Of Customers Consult Blog And Social Media Reviews On Their Mobile Phones Before Shopping

In-store shopping is influenced substantially by blogs and reviews on social media. With males being twice as likely to be influenced than ladies.

Reviews and rating statistics show people value the viewpoint of peers more than any other content.

Source: Collective Bias

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of USA Clients

24% of US buyers consider reviews as 'incredibly influential'.

To show the value of online reviews and ratings, did you know that 81% of consumers will pay more for an item with reviews and those same customers are likewise happy to accept slower shipping times for such products.

Source: Turntonetworks

A One Star Increase In Rating Can Cause A 5% To 9% Increase In Business Profits

Businesses that treat customers fairly generally flourish, review sites help ensure of that.

Source: Statuslabs