77% Of Customers Do Not Rely On Reviews That Are Older Than Three Months

Consumers don't care how good your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that businesses need to be constantly requesting reviews.

Source: Statuslabs

70% Of Consumers Choose To Find Out About A Business Through Posts And Reviews, Instead Of Advertisements

Ads are all well and good, however it deserves trying a different approach as well. Reviews are by far the very best way to discover the truth about a service or product.

Source: Statuslabs

Buyers Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Buy Than Desktop Users

Mobile users prefer to get things done much faster. Therefore, buying choices are made quickly.

Online reviews are clearly persuasive, yet marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

77% Of Customers Would Definitely Submit A Review If They Were Asked

More than a 35% would submit a review to advise others about their client encounter and 24% would certainly direct their review to the business itself.

Over a 26% would be willing to give a review to assist other individuals with their choice making process.

Source: Podium

Only 6% Of Consumers Don't Trust Customer Reviews At All

According to consumer review statistics, a massive 19% of customers always rely on online reviews and never a buy without checking out reviews first.

Source: Statista

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company

The star score is the first thing consumers see. Still, users focus on other factors too, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of USA consumers.

Source: Statista

If It Has Less Than A 4 Star Score, More Than Half Of Customers Will Not Utilize A Business

This stat is among numerous that illustrate the value of online scores. Now that news of customer fulfillment travels this quick, keeping your customers pleased is more important than ever.

57% of customers have searched for companies with more than 4 stars in 2018, which is up from 48% in 2017.

Furthermore, 11% looked just for organizations with a best five star score.

Source: Brightlocal

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you want to buy a brand-new vehicle and there are several models which fit your requirements. How do you select the best one for you? Well, you read reviews.

With the help of other consumers, you manage to decide on one that works for you. That's how favorable reviews convert consumers into clients.

Source: Consumer Affairs

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of American Customers

24% of US shoppers consider reviews as 'very influential'.

To illustrate the significance of online reviews and scores, did you understand that 81% of customers will pay more for a product with reviews and those same consumers are likewise going to accept slower shipping times for such products.

Source: Turntonetworks

Google Represents 57.5 Percent Of All Reviews Worldwide

Google is the clear winner as far as distribution goes, but they are not the only ones in the game.

Here are the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

61% Of Local Businesses Have A Typical Ranking Of 4 Or 5 Stars

Generally two-thirds of businesses have great and outstanding scores. Only 5% of businesses have a score below 3 stars.

Source: Brightlocal

74% Of Regional Businesses Have At A Minimum, 1 Google Review

A single review is far from adequate to enhance your site's SERP ranking.

Taking a look at online rankings stats, we discovered that a company requires to have approximately 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies question the integrity of online reviews. Nevertheless, they recognize the enormous impact user rankings have on their business. Unfavorable consumer or employee reviews can affect 90% of job seekers.

Source: Career Arc

60% Of Customers Check Out Blog And Social Network Reviews On Their Mobile Devices Before Shopping

In-store shopping is influenced significantly by blogs and reviews on social media. With men being twice as likely to be affected than women.

Reviews and ranking stats show individuals value the opinion of peers more than any other material.

Source: Collective Bias

67% Of Consumers Report Reviews Are A "Extremely Crucial" Factor When Picking A Service Provider

Reviews have an enormous effect on their decision when customers have to choose a solution provider.

Source: DemandGenReport