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63.6 Percent Of Customers Visit Google To Look For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.
These online review stats reveal the basic popularity of a site can just presume when it comes to trust.
Source: Review Trackers
98% Of Yelp's Browsers Purchased From A Business They Found On The Website
Generally, 142 million consumers check out Yelp monthly. If you haven't declared your complimentary Yelp business page, this is as good a time as any.
Source: RevLocal
Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than two-thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
53 Percent Of Americans Consider Item Reviews And Scores As The Most Vital Part Of Online Shopping.
Today's buyers are smart and want the very best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the buying decision.
Source: Statista
71% Of Millennials Browse Consumer Reviews Of Professional Services
Majority of all individuals in need of an expert service rely on online reviews.
According to online reviews data, 59% used online reviews to select a doctor or an attorney.
Younger people (age 18-35) are much more inclined to work with an expert based upon online reviews. Just 19% of millennials will think about working with a lawyer without any.
Source: Thomson Reuters
77% Of Customers Would Give A Review If They Were Asked
More than a 35% would submit a review to notify others about their customer encounter and 24% would rather direct their review to the business itself.
Over a 26% would want to submit a review to help other people with their decision making process.
Source: Podium
60 Percent Of Consumers Seek Advice From Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping
In-store purchasing is influenced significantly by blogs and reviews on social media. With males being twice as likely to be affected than women.
Reviews and score data show individuals value the viewpoint of peers more than any other content.
Source: Collective Bias
Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of US Customers
24% of US consumers consider reviews as 'extremely influential'.
To highlight the significance of online reviews and rankings, did you know that 81% of customers will pay more for a product with reviews and those very same customers are likewise ready to accept slower shipping times for such products.
Source: Turntonetworks
95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all travelers report that they read reviews 'constantly' or 'extremely often'.
Source: Trust You
Only 6 Percent Of Customers Do Not Rely On Client Reviews At All
According to client review data, a whopping 19 percent of customers always trust online reviews and never a buy without checking out reviews first.
Source: Statista
88% Of Executives Judge Reputation Risk As A Leading Business Problem
Reputation management statistics indicate a company's reputation doesn't affect just the clients. Potential team members also take a look at scores and take a look at reviews.
Source: Deloitte
Unfavorable Reviews Can Boost Conversion By Up To 85 Percent
It sounds crazy, but negative reviews can be a positive driver for users to devote more time on your site. According to online review data, individuals spend more than five times as long on a website when they check out negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo