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Only 44 Percent Of Local Companies Have Claimed Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the major review platforms are totally free, a surprisingly low number of companies in fact use them.
Although we now understand why customer reviews are so effective, many businesses apparently don't.
Source: LsaInsider
Users Reading Reviews On A Mobile Phone Are 127% More Likely To Buy Than Desktop Users
Mobile users prefer to get things done quicker. Buying decisions are made rapidly.
Online reviews are obviously persuasive, yet marketers have not always come to appreciate the power of them.
Source: Martech Zone
Favorable Reviews Encourage 68 Percent Of Consumers To Choose Local Businesses
Considering that the huge bulk of customers read reviews, you would want yours to be appealing to new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
53% Of Customers Anticipate Businesses To Reply Within A Week To Negative Reviews
Online review stats prove that 63% of consumer reviews go on without a reply. That's regrettable, due to the fact that those companies are losing consumers that way.
Source: Review Trackers
If They Were Asked, 77% Of Consumers Would Most Likely Post A Review
More than a 35% would submit a review to notify others about their customer encounter and 24% would rather direct their review to the company itself.
Over a 26% would be willing to post a review to help other individuals with their choice making process.
Source: Podium
71% Of Millennials Browse Consumer Reviews Of Professional Services
Majority of all people in need of an expert service rely on online reviews.
According to online reviews stats, 59% used online reviews to select a physician or a lawyer.
Young people (age 18-35) are a lot more likely to work with a professional based on online reviews. Just 19% of millennials will think about hiring an attorney without any.
Source: Thomson Reuters
American Buyers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews
When people check out reviews, they concentrate on various aspects of the shopping experience. However according to online review statistics, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality in time are the next few considerations for more than 50% of US customers.
Source: Statista
61 Percent Of Local Businesses Have An Average Ranking Of 4 To 5 Stars
Generally 2 out of 3 businesses have exceptional and awesome scores. Only 5% of businesses have a ranking below 3 stars.
Source: Brightlocal
77% Of Clients Do Not Trust Reviews That Are Older Than 3 Months
Customers don't care how excellent your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.
It is for this reason that businesses ought to be continuously requesting reviews.
Source: Statuslabs
Negative Reviews Can Boost Conversion By Up To 85%
It sounds crazy, but negative reviews can be a positive force for users to spend more time on your site. According to online review data, people devote more than 5 times as long on a site when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
A Solitary Business Review Can Raise Its Conversions By 10 Percent
Online review stats reveal user-generated material can do wonders in terms of conversions.
A single review can have a substantial impact on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can provide an astonishing 44 percent increase.
Source: RevLocal
86 Percent Of Consumers Would Think About Composing A Review For A Business
Your consumers are your most important resource, and it's not only because of the money they spend at your business. They will be ready to share it if you give them a great experience.
Source: Brightlocal
The Typical Review Length Has Become 65% Much Shorter Since 2010
At the present time reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of tweet from twitter.
Source: Review Trackers
Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions
Facebook is currently the most popular social media which can also affect our buying decisions.
According to social reviews stats, Facebook impacts over half of users' purchase choices.
Facebook reviews stats expose that 4 out of five users are most likely to trust a local business if it has positive reviews.
Source: RevLocal