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A Single Business Review Can Lift Its Conversions By 10 Percent
Online review stats reveal user-generated content can do wonders in regards to conversions.
A single review can have a substantial effect on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can provide an astonishing 44% increase.
Source: RevLocal
More Than Four Negative Reviews About A Business Or Product Might Decrease Sales By 70%
One negative review is enough for 35 percent of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.
Of course, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
64 Percent Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30 percent of consumers who read consumer reviews, agree that it increases their buying confidence.
Businesses utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Only 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't making the most of their listing.
While business listings on the major review platforms are free, a remarkably low number of companies really utilize them.
Although we now understand why consumer reviews are so powerful, many businesses apparently do not.
Source: LsaInsider
Over Half Of Individuals Aged 25-34 Gave Reviews
According to Statista, the more youthful generations are clearly the more vocal ones.
Source: Statista
61% Of Regional Businesses Have A Typical Ranking Of 4 Or 5 Stars
Overall two-thirds of companies have outstanding and great ratings. Just 5% of businesses have a score listed below 3 stars.
Source: Brightlocal
A Lot Of Local Companies Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have visited a supplier. Online review trends reveal individuals choose to comment if they had a favorable experience, rather than a negative or average one.
Source: Brightlocal
72% Of Consumers Will Not Take Action Unless They Read Some Reviews
No matter how attractive your marketing is, you still need consumer reviews. There's no way around it. Clients are still ready to hear you out, but they rely on other people more.
Source: My Testimonial Engine
15% Of Visitors Do Not Trust Businesses With No Online Reviews
No trust indicates no interactions. 15 percent of prospective consumers won't even consider working with a company they can't find viewpoints about.
Source: Statuslabs
Consumer Reviews On Products Are Trusted Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples opinions before they ever trust what the producer says. The reason, makers' descriptions are essentially ads.
Source: Martech Zone
95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike read reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers. 59percent of all travelers report that they check out reviews 'always' or 'really often'.
Source: Trust You