73 Percent Of Consumers Believe Written Reviews Are More Crucial Than Star And Number Rankings

Online review data make it clear individuals aren't pleased with scores alone.

Consumer reviews make the statistics appear more genuine which is what the prospective customers are searching for. Nearly a third of consumers state composed reviews are the only function that makes them think the websites' reviews are helpful and pertinent.

Source: Fan and Fuel

72 Percent Of Clients Won't Take Action Unless They Check Out Some Reviews

No matter how captivating your marketing is, you still require consumer reviews. There's no way around it. Consumers are still willing to hear you out, however they rely on other people more.

Source: My Testimonial Engine

A One Star Increase In Score Can Cause A 5% To 9% Boost In Business Income

Businesses that treat consumers honorably generally succeed, review sites help make certain of that.

Source: Statuslabs

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

More Than Four Negative Reviews About A Business Or Service May Reduce Sales By 70 Percent

One negative review is enough for 35 percent of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

49 Percent Of Consumers Consider The Number Of Online Reviews As A Necessary Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency too.

The share of consumers, who take note of the variety of reviews is presently at 46 percent.

Source: Brightlocal

Positive Reviews Motivate 68% Of Customers To Choose A Local Business

Since the large majority of customers check out reviews, you would want yours to be inviting to brand-new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business

The star score is the first thing customers see. Still, users take notice of other elements too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of American consumers.

Source: Statista

88% Of Executives View Reputation Risk As A Top Business Concern

Reputation management statistics suggest a company's reputation does not impact simply the clients. Potential team members likewise take a look at scores and read reviews.

Source: Deloitte

70% Of Consumers Need To Check Out At Least Four Reviews Before They Can Trust A Business

4 reviews may be too few. Many people read much more reviews to get an idea of how the business is in fact doing. Do not depend on that statistic alone.

Source: Brightlocal

74% Of Local Companies Have At Least One Google Review

One review is far from sufficient to enhance your site's SERP ranking.

Taking a look at online scores data, we learnt that a business needs to have an average of 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

83% Of All Young People Were Invited To Give A Review Recently

Of those invited, 80% of customers did post a review. Overall, businesses have asked 66% of all customers to give a review on their business.

Source: Brightlocal

If A Company Deals With Issues Rapidly And Efficiently, 95% Of Disappointed Clients Will Go Back To A Company

Consumers do not anticipate you to be perfect. When things go wrong, they do expect you to deal with things. If there is absolutely nothing else a business can do to resolve a problem, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday