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89% Of Consumers Read A Businesses Responses To Reviews
Not only do a lot of clients check out the review replies, 30% of them value them highly. Practically 96% read the feedback to their own reviews.
Source: Brightlocal
The Majority Of Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they have visited a vendor. Online review trends show individuals choose to comment if they had a positive experience, rather than a mediocre or unfavorable one.
Source: Brightlocal
52% Of Consumers Rely On A Product More If It Has Negative Reviews Too
We already touched upon the positive and negative reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are phony. Consumers expect to see some negative reviews.
Source: Capterra
US Shoppers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews
They focus on different elements of the shopping experience when people read reviews. But according to online review stats, 60% of them are most interested in the item's performance.
Customer satisfaction, product quality and quality over time are the next few considerations for more than 50% of American consumers.
Source: Statista
The Majority Of Best-selling Items Have An Average Ranking Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star ratings.
According to client rating stats, conversion rates start to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
Software Reviews Impact Over 98 Percent Of All Purchasers
18 percent of software application purchasers consider reviews to be a vital factor in the purchase procedure. Software reviews have no effect whatsoever on just 2 percent of consumers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you wish to buy a new automobile and there are a number of models which fit your requirements. How do you choose the best one for you? Well, you read online reviews.
With the help of other people, you manage to select a model that works for you. That's how favorable reviews convert customers into consumers.
Source: Consumer Affairs
The Average Review Word Count Has Actually Become 65% Shorter Since 2010
Presently reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of a twitter tweet.
Source: Review Trackers
61% Of Regional Businesses Have A Typical Score Of 4 To 5 Stars
Typically two-thirds of businesses have excellent and awesome ratings. Just 5% of companies have a rating below three stars.
Source: Brightlocal
98 Percent Of Yelp's Website Visitors Bought From A Business They Discovered On The Website
Normally, 142 million consumers go to Yelp monthly. If you have not claimed your free Yelp business page, this is as great a time as any.
Source: RevLocal
When Purchasing Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Prominent Factor
Stats reveal that reviews were more beneficial than Television advertisements at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
15% Of Visitors Don't Trust Businesses Without Having Online Reviews
No trust indicates no interactions. 15% of potential consumers will not even consider working with a company they can't find viewpoints about.
Source: Statuslabs
88% Of Executives Judge Reputation Risk As A Leading Business Problem
Reputation management statistics suggest a business's reputation does not affect simply the consumers. Prospective employees also look at rankings and read reviews.
Source: Deloitte
Consumers Reading Reviews On A Mobile Phone Are 127% More Likely To Purchase Than Desktop Users
Mobile users choose to get things done much faster. Buying choices are made quickly.
Online reviews are undoubtedly persuasive, yet online marketers have not necessarily come to value the power of them.
Source: Martech Zone