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Online Reviews Impact 67.7% Of Customer Purchasing Decisions
More than two-thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
United States Consumers View "Product Performance" To Be The Most Helpful Detail In Product Reviews
They focus on various elements of the shopping experience when people check out reviews. However according to online review stats, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality in time are the next few considerations for more than 50% of US clients.
Source: Statista
61 Percent Of Local Businesses Have An Average Rating Of 4 Or 5 Stars
Generally two thirds of companies have excellent and outstanding rankings. Only 5% of companies have a score listed below 3 stars.
Source: Brightlocal
77% Of Individuals Do Not Trust Reviews That Are Older Than Three Months
Clients don't care how great your service or product was in the past. Because they are relevant and fresh, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.
It is for this reason that companies ought to be continuously asking for reviews.
Source: Statuslabs
A Lot Of Local Companies Have Approximately 39 Google Reviews
Individuals like to share their experience after they've visited a vendor. Online review trends show people prefer to comment if they had a positive experience, instead of a average or unfavorable one.
Source: Brightlocal
Clients Might Spend 31% More With A Business That Has Excellent Reviews
Pay attention to this fact. The more detailed other users describe your product or service, the more money you can charge and customer review stats reveal to us exactly how much more.
Source: Martech Zone
The Majority Of Clients Aged 25-34 Gave Reviews
According to Statista, the younger generations are seemingly the more opinionated ones.
Source: Statista
Positive Reviews Encourage 68% Of Consumers To Use Local Businesses
Considering that the huge majority of customers check out reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
67% Of Customers Admit Reviews Are A "Extremely Important" Factor When Choosing A Solution Provider
Reviews have a massive impact on their decision when customers have to pick a solution provider.
Source: DemandGenReport
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of United States Customers
24% of US buyers consider reviews as 'extremely influential'.
To show the value of online reviews and ratings, did you know that 81% of customers will pay more for an item with reviews and those very same consumers are also ready to accept slower shipping times for such items.
Source: Turntonetworks
53% Of Consumers Expect Companies To Respond Within A Week To Unfavorable Reviews
Online review stats reveal that 63% of client reviews stay without a reply. That's regrettable, due to the fact that those businesses are losing clients that way.
Source: Review Trackers
Just 44% Of Local Companies Have Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are totally free, a surprisingly low number of businesses actually make use of them.
Although we now know why client reviews are so powerful, most businesses obviously don't.
Source: LsaInsider
83% Of All Younger Customers Were Asked To Submit A Review Recently
Of those invited, 80% of customers did post a review. Overall, businesses have actually asked 66% of all clients to submit a review on their business.
Source: Brightlocal
63.6% Of Consumers Visit Google To Look For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.
These online review statistics show the basic appeal of a site can just presume when it pertains to trust.
Source: Review Trackers