63.6 Percent Of Consumers Check Out Google To Look For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.

These online review stats show the general appeal of a website can just go so far when it concerns trust.

Source: Review Trackers

Just 6% Of Consumers Don't Rely On Consumer Reviews At All

According to client review stats, a tremendous 19% of customers always trust online reviews and never ever a purchase without checking out reviews first.

Source: Statista

Only 44% Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the significant review platforms are totally free, a surprisingly low number of companies actually utilize them.

Although we now understand why consumer reviews are so effective, many businesses obviously do not.

Source: LsaInsider

Positive Reviews Motivate 68 Percent Of Consumers To Use A Local Business

Because the vast majority of consumers read reviews, you would want yours to be appealing to brand-new customers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Software Reviews Influence Over 98% Of All Purchasers

18% of software buyers consider reviews to be an essential factor in the purchase process. Software application reviews have no effect whatsoever on just 2 percent of consumers. Two thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than 2 thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

70 Percent Of Customers Need To Read A Minimum Of Four Reviews Before They Can Trust A Business

Four reviews may be too few. Many people read much more reviews to get an idea of how the business is in fact doing. Don't depend on that fact alone.

Source: Brightlocal

89% Of Customers Review A Businesses Feedback To Reviews

Not only do most shoppers read the review replies, 30% of them hold them in high regard. Practically 96% read the replies to their own reviews.

Source: Brightlocal

Facebook Reviews Impact More Than 50% Of Consumers' Purchasing Decisions

Facebook is presently the most popular social network which can likewise influence our buying decisions.

According to social media reviews data, Facebook affects over half of users' purchase choices.

Facebook reviews statistics reveal that four out of five users are more likely to rely on a local business if it has positive reviews.

Source: RevLocal

15% Of Buyers Don't Trust Businesses Without Any Online Reviews

No trust means no interactions. 15% of possible customers won't even consider working with a company they can't find viewpoints about.

Source: Statuslabs

A Single Business Review Can Lift Its Conversions By 10 Percent

Online review statistics show user-generated material can do miracles in terms of conversions.

A single review can have a huge impact on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can supply an astonishing 44 percent increase.

Source: RevLocal

If It Has Less Than A 4 Star Score, More Than Half Of Customers Won't Utilize A Service

This stat is one of many that illustrate the value of online ratings. Now that news of client complete satisfaction travels this fast, keeping your customers happy is more important than ever.

57% of customers have looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.

11 percent looked just for businesses with an ideal five star rating.

Source: Brightlocal

Reviews Shared On Twitter Can Increase Online Sales By 6.46%

Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

67% Of Customers Admit Reviews Are A "Very Important" Factor When Selecting A Solution Provider

Reviews have a huge effect on their decision when consumers have to pick a service provider.

Source: DemandGenReport

77% Of Consumers Do Not Trust Reviews That Are Older Than Three Months

Customers don't care how good your service or product was in the past. Part of why online reviews matter is because they are fresh and relevant.

Customers know businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.

It is for this reason that businesses should to be constantly asking for reviews.

Source: Statuslabs

74 Percent Of Local Companies Have At A Minimum, 1 Google Review

A single review is far from enough to improve your site's SERP ranking.

Looking at online rankings data, we learnt that a business requires to have an average of 40 reviews before people "Award" it with a star.

Source: Brightlocal