Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

72 Percent Of Consumers Won't Take Action Before They Read Some Reviews

Regardless of how appealing your marketing is, you still need customer reviews. There is no other way around it. Consumers are still happy to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine

Consumer Reviews On Products Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals opinions before they ever trust what the maker says. The reason, manufacturers' descriptions are basically ads.

Source: Martech Zone

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to purchase a new automobile and there are several models which fit your requirements. How do you select the very best one for you? Well, you read online reviews.

With the help of other consumers, you manage to select one that works for you. That's how positive reviews transform customers into clients.

Source: Consumer Affairs

63.6 Percent Of Customers Visit Google To Look For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.

When it comes to trust, these online review stats show the basic popularity of a site can only go so far.

Source: Review Trackers

Reviews Posted On Twitter Can Increase Online Sales By 6.46%

Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

88% Of Executives Regard Reputation Risk As A Top Business Problem

Reputation management statistics show a business's reputation doesn't impact just the consumers. Prospective employees also look at rankings and read reviews.

Source: Deloitte

91 Percent Of Millennials Trust In Online Reviews As Much As Loved Ones

Online review statistics put customers' reviews as the most credible source of suggestions. Online reviews usually carry the same weight as recommendations from loved ones.

Source: Brightlocal

Only 6 Percent Of Consumers Do Not Rely On Client Reviews At All

According to consumer review stats, a whopping 19 percent of consumers constantly rely on online reviews and never ever a make a purchase without checking out reviews.

Source: Statista

53% Of Americans Consider Item Reviews And Rankings As The Most Important Part Of Online Shopping.

Today's buyers are smart and desire the very best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the buying decision.

Source: Statista

The Majority Of Best Selling Products Have An Average Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star scores.

According to customer rating statistics, conversion rates start to reduce as scores rise above 4.7.

Source: Spiegel Research Center

Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions

Facebook is presently the most popular social network which can likewise influence our buying decisions.

According to social media reviews stats, Facebook impacts the majority of users' purchase choices.

Facebook reviews stats reveal that 4 out of 5 users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

60% Of Consumers Check Out Blog And Social Media Network Reviews On Their Cell Phones Before Shopping

In-store shopping is influenced considerably by blogs and reviews on social media. With men being two times as likely to be affected than ladies.

Reviews and ranking stats show individuals value the opinion of peers more than any other content.

Source: Collective Bias

Online Product Reviews About A Product Can Increase Its Conversion Rate By More Than 270 Percent

User review stats reveal the purchase probability for a product with 5 reviews is 270% higher than the very same item without reviews.

Source: Spiegel Research Center

70% Of Consumers Prefer To Learn About A Business Through Posts And Reviews, Rather Than Advertisements

Advertisements are all well and good, however it's worth attempting a different approach also. Reviews are without a doubt the best method to find the truth about a service or product.

Source: Statuslabs

98% Of Yelp's Browsers Purchased From A Business They Discovered On The Website

Normally, 142 million customers check out Yelp every month. If you have not declared your complimentary Yelp business page, this is as great a time as any.

Source: RevLocal

30% Of Consumers Feel Comfortable With A Business Which Responds To Online Reviews

Staying connected with your customers creates trust. Even something like reacting to their comments and reviews can make them feel appreciated.

As you might anticipate, clients who feel this way are more willing to invest more cash with a company.

Source: Statuslabs