77% Of Buyers Don't Trust Reviews That Are Older Than Three Months

Customers don't care how excellent your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that companies ought to be continuously requesting reviews.

Source: Statuslabs

Most Best Selling Products Have A Typical Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star ratings.

According to customer rating stats, conversion rates begin to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

95% Of Travelers Read Online Reviews Prior To Scheduling Travel Services

Leisure and business tourists alike check out reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

72 Percent Of Clients Will Not Take Action Before They Read Some Reviews

Regardless of how eye-catching your marketing is, you still require client reviews. There is no way around it. Consumers are still ready to hear you out, but they trust other people more.

Source: My Testimonial Engine

70% Of Consumers Choose To Find Out About A Business Through Reviews And Articles, Instead Of Advertisements

Advertisements are all well and good, however it deserves attempting a different approach also. Reviews are by far the very best way to find the truth about a product or service.

Source: Statuslabs

Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Companies

Younger individuals know the value of being informed. User-generated material has an unassailable influence on consumers.

They will recognize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are various though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal

89% Of Shoppers Want To Read Reviews Using Their Mobile Phones

Be it via an app or a mobile web browser, people choose to read reviews on their cell phones.

Source: Statista

American Buyers View "Product Performance" To Be The Most Useful Info In Product Reviews

They focus on various elements of the shopping experience when individuals check out reviews. But according to online review stats, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of US clients.

Source: Statista

Only 44% Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56% of your competition that aren't benefiting from their listing.

While business listings on the significant review platforms are totally free, a remarkably low number of companies actually make use of them.

Although we now understand why customer reviews are so powerful, most businesses obviously don't.

Source: LsaInsider

Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions

Facebook is currently the most popular social media which can also affect our purchasing decisions.

According to social media reviews statistics, Facebook impacts over half of users' purchase decisions.

If it has favorable reviews, Facebook reviews stats expose that 4 out of 5 users are most likely to trust a local business.

Source: RevLocal

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company

The star ranking is the first thing consumers see. Still, users take note of other aspects too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA consumers.

Source: Statista

86 Percent Of Customers Would Consider Composing A Review For A Business

Your customers are your most valuable resource, and it's not only because of the money they invest at your business. If you give them a great experience, they will be willing to share it.

Source: Brightlocal

Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process

Let's say you wish to purchase a brand-new automobile and there are a number of models which fit your criteria. How do you select the very best one for you? Well, you read reviews.

With the help of other consumers, you manage to pick one that works for you. That's how positive reviews transform consumers into customers.

Source: Consumer Affairs

30% Of Customers Feel Comfortable With A Business Which Reacts To Online Reviews

Corresponding with your consumers develops trust. Even something as basic as responding to their remarks and reviews can make them feel appreciated.

As you might expect, customers who feel this way are more willing to invest more cash with a business.

Source: Statuslabs