Half Of All Millennial's "Constantly" Check Out Online Reviews For Companies

More youthful individuals understand the worth of being informed. User-generated material has an unassailable influence on customers.

If businesses think of the power of customer reviews over millennials, they will understand what they've been missing out on. Older individuals are various though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

Consumers Could Invest 31 Percent More With A Business That Has Great Reviews

Focus on this statistic. The better other users explain your service or product, the more money you can charge and consumer review statistics reveal to us precisely just how much more.

Source: Martech Zone

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of USA Clients

24% of US consumers consider reviews as 'very influential'.

To show the significance of online reviews and scores, did you understand that 81% of customers will pay more for an item with reviews and those exact same customers are also ready to accept slower shipping times for such products.

Source: Turntonetworks

Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

73 Percent Of Customers Think Customer Reviews Are More Important Than Star And Number Ratings

Online review statistics make it clear individuals aren't satisfied with scores alone.

Consumer reviews make the statistics appear more authentic which is what the potential consumers are looking for. Almost a third of consumers say composed reviews are the only feature that makes them think the websites' reviews are beneficial and pertinent.

Source: Fan and Fuel

Negative Reviews Can Increase Conversion By Up To 85 Percent

It sounds insane, however negative reviews can be a positive factor for users to devote more time on your site. According to online review stats, individuals spend more than 5 times as long on a website when they read negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

15% Of Consumers Don't Trust Businesses With No Online Reviews

No trust implies no interactions. 15% of possible consumers will not even think about working with a business they can't discover opinions about.

Source: Statuslabs

77% Of Buyers Do Not Trust Reviews That Are Older Than 3 Months

Customers don't care how great your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that businesses should to be constantly requesting reviews.

Source: Statuslabs

More Than 4 Negative Reviews About A Business Or Product Might Decrease Sales By 70%

One negative review is enough for 35% of a site's visitors to decide not to buy. Three negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of businesses in fact use them.

Although we now understand why customer reviews are so effective, a lot of businesses obviously do not.

Source: LsaInsider

Google Accounts For 57.5% Of All Reviews Across The Globe

Google is the clear winner as far as distribution goes, however they are not the only ones in the game.

These the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

When Purchasing Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Prominent Aspect

Statistics reveal that reviews were more effective than Television ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

More Than Half Of Consumers Aged 25 To 34 Published Reviews

According to Statista, the more youthful generations are apparently the more opinionated ones.

Source: Statista

Software Reviews Influence Over 98% Of All Buyers

18% of software buyers consider reviews to be an essential factor in the purchase process. Software application reviews have no effect whatsoever on just 2% of customers. Two thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

Majority Of Customers Will Not Utilize A Service If It Has Less Than A 4 Star Score

This stat is one of lots of that highlight the value of online rankings. Now that news of client satisfaction travels this fast, keeping your clients delighted is more vital than ever.

57% of consumers have actually searched for business with more than 4 stars in 2018, which is up from 48 percent in 2017.

Furthermore, 11 percent looked just for services with an ideal five star rating.

Source: Brightlocal

89% Of Consumers Review A Businesses Feedback To Reviews

Not only do a lot of clients read the review replies, 30% of them hold them in high regard. Practically 96% read the replies to their own reviews.

Source: Brightlocal

70 Percent Of Customers Choose To Find Out About A Business Through Short Articles And Reviews, Rather Than Advertisements

Ads are all well and good, but it deserves trying a different approach also. Reviews are without a doubt the best way to find the truth about a service or product.

Source: Statuslabs

A One Star Boost In Ranking Can Cause A 5% To 9% Boost In Business Profits

Businesses that treat clients honorably normally succeed, review sites help ensure of that.

Source: Statuslabs