30% Of Customers Feel Positive About A Business Which Reacts To Online Reviews

Communicating with your customers creates trust. Even something as basic as reacting to their reviews and comments can make them feel valued.

As you might expect, customers who feel this way are happy to spend more cash with a business.

Source: Statuslabs

Most Local Businesses Have Approximately 39 Google Reviews

People like to share their experience after they have visited a vendor. Online review trends show individuals prefer to comment if they had a positive experience, instead of a mediocre or negative one.

Source: Brightlocal

89% Of Clients Prefer To Read Reviews Using Their Mobile Devices

Be it by means of an app or a mobile browser, customers choose to read reviews on their phones.

Source: Statista

If They Were Asked, 77% Of Consumers Would Likely Leave A Review

More than a 35% would leave a review to advise others about their consumer encounter and 24% would rather direct their review to the business itself.

Over a 26% would be willing to post a review to help other people with their choice making process.

Source: Podium

15% Of Buyers Do Not Trust Businesses Without Any Online Reviews

No trust suggests no interactions. 15% of prospective customers won't even think about doing business with a company they can't discover opinions about.

Source: Statuslabs

If A Company Manages To Fix Problems Quickly And Effectively, 95% Of Dissatisfied Consumers Will Return To A Business

Customers do not anticipate you to be perfect. They do anticipate you to deal with things when they go wrong. If there's absolutely nothing else a business can do to deal with a concern, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

95% Of Travelers Check Out Online Reviews Prior To Booking Travel Services

Leisure and business tourists alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

70 Percent Of Customers Need To Check Out At Least Four Reviews Before They Can Trust A Business

4 reviews may be too few. The majority of people read a lot more reviews to get a better idea of how business is in fact doing. Do not depend upon that figure alone.

Source: Brightlocal

Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Companies

More youthful people understand the worth of being informed. User-generated content has an unassailable effect on consumers.

They will realize what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older people are various though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

83% Of All Younger Customers Were Asked To Give A Review Recently

Of those invited, 80% of customers did leave a review. Overall, companies have asked 66% of all customers to post a review on their business.

Source: Brightlocal

The Majority Of Popular Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. Somebody always has a little a gripe. That's why it is abnormal to get perfect 5 star ratings. Often a lower score really helps your overall rating.

According to customer rating stats, conversion rates begin to reduce as scores rise above 4.7.

Source: Spiegel Research Center

74% Of Local Businesses Have At A Minimum, One Google Review

A single review is far from sufficient to enhance your website's SERP ranking.

Looking at online scores stats, we discovered that a business needs to have approximately 40 reviews before people "Award" it with a star.

Source: Brightlocal

53 Percent Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of Online Shopping.

Today's shoppers are smart and desire the best bang for their buck. It's no wonder that they consider reading reviews as a huge part of the buying decision.

Source: Statista

If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Will Not Use A Company

This stat is one of lots of that highlight the value of online rankings. Now that news of client satisfaction travels this fast, keeping your customers happy is more important than ever.

57 percent of consumers have searched for business with more than 4 stars in 2018, which is up from 48% in 2017.

11% looked only for companies with a best five star ranking.

Source: Brightlocal

60% Of Consumers Check Out Blog And Social Media Reviews On Their Cell Phones Before Shopping

In-store shopping is affected substantially by blogs and reviews on social media. With men being two times as likely to be influenced than women.

Reviews and rating statistics show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

Unfavorable Reviews Can Increase Conversion By As Much As 85 Percent

It sounds crazy, but negative reviews can be a positive driver for users to spend more time on your website. According to online review statistics, individuals devote more than 5 times as long on a website when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, a frustrating 95% suspect censorship or faked reviews.

Source: Reevoo

61 Percent Of Local Businesses Have A Typical Rating Of 4 Or 5 Stars

Typically two thirds of companies have excellent and awesome scores. Only 5% of companies have a ranking below three stars.

Source: Brightlocal

More Than Four Negative Reviews About A Company Or Service Might Reduce Sales By 70 Percent

One negative review is enough for 35% of a website's visitors to choose not to buy. Three negative reviews can cost a business 59 percent less sales.

Obviously, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone