61 Percent Of Regional Businesses Have A Typical Rating Of 4 Or 5 Stars

Generally two-thirds of companies have excellent and exceptional ratings. Only 5% of businesses have a rating listed below 3 stars.

Source: Brightlocal

Positive Reviews Motivate 68 Percent Of Consumers To Use A Local Business

Considering that the huge majority of consumers read reviews, you would want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you want to buy a new automobile and there are several models which fit your criteria. How do you select the very best one for you? Well, you read reviews.

With the help of other people, you manage to pick a model that works for you. That's how positive reviews convert customers into clients.

Source: Consumer Affairs

89% Of Consumers Read A Companies Responses To Reviews

Not only do most consumers check out the review replies, 30% of them highly value them. Nearly 96% read the reactions to their own reviews.

Source: Brightlocal

Since They Desire To Acquire An Item Or A Service And Want To Get The Facts About The Businesses Items And Services, 82% Of Consumers Check Out Review Sites.

Users come because they have actually currently formed a purchase decision. The bulk of them (89 percent) buy within a week of their visit.

Source: RevLocal

95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services

Leisure and business tourists alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

77% Of Clients Don't Rely On Reviews That Are Older Than 3 Months

Customers don't care how great your service or product was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.

It is for this reason that businesses ought to be continuously asking for reviews.

Source: Statuslabs

83 Percent Of Customers Do Not Trust Advertising

The conventional channels to reach clients aren't as prominent as they used to be. The majority of users who no longer trust advertisements choose to take note of customers' recommendations online.

Source: Statuslabs

Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions

Facebook is presently the most popular social media which can likewise affect our purchasing preferences.

According to social media reviews stats, Facebook affects over half of users' purchase choices.

Facebook reviews stats reveal that 4 out of five users are more likely to trust a local business if it has positive reviews.

Source: RevLocal

67% Of Consumers Claim That Reviews Are A "Extremely Crucial" Factor When Choosing A Service Provider

When clients have to pick a solution provider, reviews have a huge effect on their decision.

Source: DemandGenReport

60 Percent Of Customers Seek Advice From Blog And Social Network Reviews On Their Mobile Phones Before Shopping

In-store shopping is affected considerably by blogs and reviews on social media. With males being twice as likely to be influenced than ladies.

Reviews and rating statistics reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias

63.6% Of Customers Go To Google To Check For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review statistics reveal the general appeal of a website can only go so far.

Source: Review Trackers

88% Of Executives Regard Reputation Risk As A Leading Business Concern

Reputation management statistics show a business's reputation does not impact just the consumers. Potential team members also look at ratings and take a look at reviews.

Source: Deloitte

70 Percent Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Most people read many more reviews to get a clear view of how the business is really doing. Don't depend upon that statistic alone.

Source: Brightlocal

Most Best Selling Items Have An Average Rating Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star scores are suspicious. Someone always has a bit of a gripe. That's why it is abnormal to get perfect 5 star rankings. Sometimes a lower score actually helps your overall score.

According to customer rating statistics, conversion rates begin to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

86% Of Consumers Would Think About Composing A Review For A Business

Your consumers are your most valuable resource, and it's not only because of the money they spend at your business. If you provide a good experience, they will be willing to share it.

Source: Brightlocal

52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews As Well

We already discussed the positive and negative reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are fake. Customers expect to see some unfavorable reviews.

Source: Capterra