83 Percent Of Clients Don't Trust Advertising

The traditional channels to reach clients aren't as influential as they used to be. Most users who no longer trust advertisements choose to focus on customers' suggestions online.

Source: Statuslabs

67% Of Customers Admit Reviews Are A "Very Important" Factor When Choosing A Service Provider

When customers need to choose a service provider, reviews have a huge influence on their decision.

Source: DemandGenReport

64% Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who check out client reviews, concur that it increases their buying confidence.

Businesses use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

72% Of Clients Won't Take Action Unless They Check Out Some Reviews

No matter how enticing your marketing is, you still need customer reviews. There is no skirting around it. Customers are still ready to hear you out, however they trust other people more.

Source: My Testimonial Engine

73% Of Consumers Think Customer Reviews Are More Crucial Than Star And Number Scores

Online review stats make it clear individuals aren't satisfied with scores alone.

Customer reviews make the stats appear more authentic which is what the would-be clients are trying to find. Nearly a 3rd of customers say composed reviews are the only function that makes them think the websites' reviews are beneficial and pertinent.

Source: Fan and Fuel

Consumers Might Invest 31% More With A Business That Has Fantastic Reviews

Pay attention to this fact. The more detailed other users explain your service or product, the more cash you can charge and customer review stats reveal to us exactly how much more.

Source: Martech Zone

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Use An Organisation

This stat is one of numerous that illustrate the importance of online scores. Now that news of client fulfillment travels this fast, keeping your clients happy is more crucial than ever.

57% of customers have searched for companies with more than 4 stars in 2018, which is up from 48% in 2017.

Moreover, 11% looked just for organizations with an ideal five star rating.

Source: Brightlocal

88% Of Americans Stated That Product Reviews Were The Most Prominent Factor When Buying Home Electronics

Stats reveal that reviews were more beneficial than TV advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista

More Than Half Of Individuals Aged 25 To 34 Posted Reviews

According to Statista, the younger generations are reportedly the more vocal ones.

Source: Statista

Just 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are free, a surprisingly low number of companies really make use of them.

Although we now know why customer reviews are so powerful, the majority of businesses apparently do not.

Source: LsaInsider

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company

The star ranking is the first thing customers see. Still, users pay attention to other aspects too, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of US consumers.

Source: Statista

77% Of Clients Would Definitely Give A Review If They Were Asked

More than a 35% would do it to inform others about their customer encounter and 24% would undoubtedly direct their review to the company itself.

Over a 26% would want to submit a review to help other individuals with their choice making process.

Source: Podium