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Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, makers' descriptions are basically ads.
Source: Martech Zone
90% Of Site Visitors Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what people say about first impressions?
Users get their impression of your businesses through reviews. Usually through less than 10 of them.
Think about asking your visitors to write one if you don't have reviews on your site.
Source: Martech Zone
Reviews Shared On Twitter Can Grow Sales By 6.46%
Online review data show that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
60 Percent Of Consumers Seek Advice From Blog And Social Media Network Reviews On Their Cell Phones Before Shopping
In-store purchasing is affected substantially by blogs and reviews on social media. With men being twice as likely to be influenced than women.
Reviews and rating statistics reveal people value the viewpoint of peers more than any other content.
Source: Collective Bias
86 Percent Of Consumers Would Think About Composing A Review For A Business
Your clients are your most important resource, and it's not only because of the money they invest at your business. They will be ready to share it if you offer them a good experience.
Source: Brightlocal
82% Of Customers Visit Review Websites Because They Wish To Purchase A Product Or A Service And Want To Get The Facts About Business Services And Products.
Review sites are places that people go to get the facts about a product, business or service . Users come due to the fact that they have already formed a purchase decision. The bulk of them (89 percent) buy within a week of their visit. And 29 percent do so within 24 hours.
Source: RevLocal
A One Star Boost In Score Can Cause A 5% To 9% Boost In Business Income
Businesses that treat clients fairly generally succeed, review sites help make sure of that.
Source: Statuslabs
30% Of Consumers Feel Favorable To A Company Which Answers Online Reviews
Corresponding with your customers builds their trust. Even something as basic as responding to their comments and reviews can make them feel appreciated.
As you might anticipate, clients who feel this way are ready to spend more money with a company.
Source: Statuslabs
53 Percent Of Americans Consider Product Reviews And Rankings As The Most Crucial Part Of Online Shopping.
Today's buyers are wary and want the very best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the buying decision.
Source: Statista
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business tourists alike check out reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they check out reviews 'constantly' or 'very frequently'.
Source: Trust You
70 Percent Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business
Four reviews may be too few. Many people read many more reviews to get an idea of how the business is actually doing. Do not depend upon that statistic alone.
Source: Brightlocal
Unfavorable Reviews Can Improve Conversion By As Much As 85 Percent
It sounds crazy, however negative reviews can be a positive driver for users to devote more time on your site. According to online review statistics, people spend more than five times as long on a site when they check out negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or fabricated reviews.
Source: Reevoo
71% Of Millennials Search Consumer Reviews Of Professional Services
Majority of all individuals in need of a professional service rely on online reviews.
According to online reviews stats, 59% utilized online reviews to select a legal representative or a doctor.
Younger people (age 18-35) are much more inclined to employ a professional based upon online reviews. Only 19% of millennials will consider employing a legal representative without any.
Source: Thomson Reuters
Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Buying Process
Let's say you wish to buy a brand-new car and there are a number of models which fit your criteria. How do you pick the very best one for you? Well, you read reviews.
With the help of other consumers, you quickly choose one that works for you. That's how favorable reviews transform consumers into customers.
Source: Consumer Affairs