A Lot Of Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have gone to a supplier. Online review trends reveal people prefer to comment if they had a positive experience, instead of a average or negative one.

Source: Brightlocal

49% Of Customers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision

Customers value not only the quality or nature of the reviews, however they consider their quantity and recency also.

The share of clients, who pay attention to the variety of reviews is currently at 46%.

Source: Brightlocal

83 Percent Of Clients Do Not Trust Advertising

The traditional channels to reach customers aren't as prominent as they utilized to be. Many users who no longer trust advertisements choose to take note of consumers' recommendations online.

Source: Statuslabs

52% Of Customers Rely On A Product More If It Has Unfavorable Reviews Too

We already discussed the positive and negative reviews and their result on customers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Customers anticipate to see some unfavorable reviews.

Source: Capterra

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies question the integrity of online reviews. Nevertheless, they recognize the enormous effect user rankings have on their business. Undesirable customer or employee reviews can influence 90% of job seekers.

Source: Career Arc

More Than Half Of Consumers Aged 25 To 34 Wrote Reviews

According to Statista, the more youthful generations are clearly the more vocal ones.

Source: Statista

70% Of Customers Choose To Discover A Business By Means Of Articles And Reviews, Instead Of Ads

Ads are all well and good, but it's worth attempting a different approach too. Reviews are without a doubt the best way to find the truth about a service or product.

Source: Statuslabs

64% Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who check out customer reviews, concur that it increases their purchasing confidence.

Businesses use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

74% Of Regional Companies Have At A Minimum, One Google Review

A single review is far from sufficient to enhance your website's SERP ranking.

Taking a look at online rankings data, we discovered that a business requires to have at least 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

Since They Desire To Purchase A Product Or A Service And Want To Get The Truth About The Businesses Items And Services, 82 Percent Of Consumers Go To Review Sites.

Users come because they have currently formed a purchase decision. The bulk of them (89 percent) buy within a week of their visit.

Source: RevLocal

95% Of Unsatisfied Customers Will Return To A Business If A Business Deals With Problems Rapidly And Efficiently

Clients don't expect you to be perfect. They do anticipate you to take care of things when they go wrong. If there's nothing else a company can do to solve an issue, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

72% Of Customers Won't Take Action Before They Read Some Reviews

Regardless of how appealing your marketing is, you still need client reviews. There is no way around it. Clients are still ready to hear you out, but they rely on other people more.

Source: My Testimonial Engine

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process

Let's say you want to purchase a new automobile and there are several models which fit your requirements. How do you pick the very best one for you? Well, you read reviews.

With the help of other people, you quickly pick one that works for you. That's how favorable reviews convert customers into consumers.

Source: Consumer Affairs

Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions

Facebook is presently the most popular social network which can likewise influence our purchasing preferences.

According to social media reviews stats, Facebook impacts over half of users' purchase decisions.

If it has positive reviews, Facebook reviews statistics reveal that four out of 5 users are likely to rely on a local business.

Source: RevLocal

71% Of Millennials Browse Customer Reviews Of Professional Services

More than half of all individuals in need of an expert service rely on online reviews.

According to online reviews stats, 59% used online reviews to select a physician or a legal representative.

Young people (age 18-35) are even more likely to employ a professional based on online reviews. Just 19% of millennials will think about working with a lawyer without any.

Source: Thomson Reuters

77% Of Clients Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how good your service or product was in the past. Part of why online reviews matter is because they are fresh and relevant.

Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that businesses should to be continuously asking for reviews.

Source: Statuslabs