If It Has Less Than A 4 Star Score, More Than Half Of Consumers Won't Utilize A Business

This stat is among numerous that highlight the importance of online ratings. Now that news of client satisfaction travels this fast, keeping your customers pleased is more vital than ever.

57% of consumers have actually searched for companies with more than four stars in 2018, which is up from 48% in 2017.

Moreover, 11 percent looked just for companies with a best five star rating.

Source: Brightlocal

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Most Best-selling Items Have An Average Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star rankings.

According to consumer rating stats, conversion rates begin to reduce as scores rise above 4.7.

Source: Spiegel Research Center

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to buy a new automobile and there are several models which fit your requirements. How do you select the very best one for you? Well, you read reviews.

With the help of other consumers, you manage to decide on a model that works for you. That's how favorable reviews convert consumers into clients.

Source: Consumer Affairs

A Solitary Business Review Can Lift Its Conversions By 10 Percent

Online review statistics reveal user-generated content can do miracles in terms of conversions.

A single review can have a huge impact on your business.

A hundred reviews can increase your conversion rates by as much as 37%. 2 hundred can supply a mind-blowing 44 percent boost.

Source: RevLocal

77% Of Clients Don't Trust Reviews That Are Older Than 3 Months

Customers don't care how excellent your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that businesses ought to be continuously asking for reviews.

Source: Statuslabs

Negative Reviews Can Improve Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive driver for users to spend more time on your site. According to online review stats, people spend more than five times as long on a site when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95% suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's consumers are wary and desire the very best bang for their buck. It's no wonder that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

53% Of Consumers Anticipate Companies To Respond Within A Week To Negative Reviews

Online review statistics reveal that 63% of consumer reviews go on without a response. That's too bad, because those businesses are losing customers that way.

Source: Review Trackers

83% Of All Young Consumers Were Asked To Post A Review Recently

Of those invited, 80% of customers did leave a review. Overall, companies have asked 66% of all customers to give a review on their business.

Source: Brightlocal

71% Of Millennials Search Customer Reviews Of Professional Services

More than half of all individuals in need of a professional service rely on online reviews.

According to online reviews statistics, 59% used online reviews to select a doctor or an attorney.

Young people (age 18-35) are even more inclined to employ an expert based on online reviews. Only 19% of millennials will consider hiring an attorney without any.

Source: Thomson Reuters

64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who check out client reviews, agree that it increases their purchasing confidence.

Businesses use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

30% Of Customers Feel Positive About A Business Which Reacts To Online Reviews

Corresponding with your customers creates trust. Even something easy like responding to their reviews and remarks can make them feel valued.

As you might anticipate, customers who feel this way are ready to invest more money with a business.

Source: Statuslabs

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of USA Customers

24% of US buyers consider reviews as 'exceptionally influential'.

To illustrate the importance of online reviews and rankings, did you know that 81 percent of customers will pay more for a product with reviews and those exact same consumers are likewise happy to accept slower shipping times for such items.

Source: Turntonetworks

Reviews Posted On Twitter Can Improve Online Sales By 6.46 Percent

Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions

Facebook is currently the most popular social network which can also affect our purchasing decisions.

According to social media reviews statistics, Facebook affects the majority of users' purchase decisions.

Facebook reviews stats expose that 4 out of five users are more likely to rely on a local business if it has favorable reviews.

Source: RevLocal

60% Of Consumers Check Out Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is affected considerably by blogs and reviews on social media. With men being twice as likely to be influenced than ladies.

Reviews and ranking statistics show individuals value the opinion of peers more than any other content.

Source: Collective Bias

Consumers Checking Out Reviews On A Mobile Device Are 127% More Likely To Buy Than Desktop Users

Mobile users choose to get things done much faster. For that reason, purchasing choices are made rapidly.

Online reviews are certainly convincing, yet marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone