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Users Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done faster. For that reason, purchasing decisions are made rapidly.
Online reviews are clearly persuasive, yet online marketers have not necessarily come to appreciate the power of them.
Source: Martech Zone
A Single Business Review Can Raise Its Conversions By 10%
Online review statistics show user-generated content can do wonders in terms of conversions.
A single review can have a substantial impact on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can supply a mind-blowing 44 percent boost.
Source: RevLocal
53% Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of The Online Shopping Experience In 2018.
Today's buyers are smart and want the best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the buying decision.
Source: Statista
The Average Review Length Has Actually Gotten 65% Much Shorter Since 2010
Now a days reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is equivalent to that of a twitter tweet.
Source: Review Trackers
Favorable Reviews Encourage 68% Of Consumers To Choose Local Businesses
Considering that the huge bulk of customers check out reviews, you'd want yours to be appealing to brand-new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
88% Of Executives View Reputation Risk As A Top Business Issue
Reputation management statistics show a business's reputation does not affect just the customers. Prospective team members also take a look at ratings and read reviews.
Source: Deloitte
95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
If They Were Asked, 77% Of Consumers Would Most Likely Submit A Review
More than a 35% would post a review to notify others about their customer encounter and 24% would definitely direct their review to the business itself.
Over a 26% would want to submit a review to assist other individuals with their decision making process.
Source: Podium
Google Represents 57.5% Of All Reviews World-wide
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here are the online reviews circulation rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
98% Of Yelp's Browsers Purchased From A Business They Found On The Site
Generally, 142 million customers check out Yelp every month. If you haven't claimed your totally free Yelp business page, this is as excellent a time as any.
Source: RevLocal