95% Of Travelers Read Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike check out reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

53% Of Consumers Anticipate Companies To Respond Within A Week To Unfavorable Reviews

Online review stats clarify that 63% of consumer reviews stay without a reaction. That's regrettable, because those businesses are losing consumers that way.

Source: Review Trackers

Software Application Reviews Influence Over 98% Of All Buyers

18 percent of software application purchasers consider reviews to be a necessary factor in the purchase process. Software application reviews have no effect whatsoever on only 2% of consumers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

77% Of Users Do Not Rely On Reviews That Are Older Than 3 Months

Customers don't care how good your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that businesses need to be constantly asking for reviews.

Source: Statuslabs

98 Percent Of Yelp's Visitors Purchased From A Business They Discovered On The Site

Usually, 142 million customers visit Yelp on a monthly basis. This is as good a time as any if you have not claimed your totally free Yelp business page.

Source: RevLocal

95% Of Unhappy Consumers Will Return To A Company If A Business Makes An Effort To Solve Issues Rapidly And Effectively

Consumers do not expect you to be perfect. When things go wrong, they do expect you to take care of things. If there is nothing else a business can do to deal with a concern, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

90 Percent Of Clients Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what individuals say about impressions, right?

Users get their impression of your businesses through reviews. Typically through less than 10 of them.

Consider asking your visitors to compose one if you do not have reviews on your site.

Source: Martech Zone

70 Percent Of Consumers Choose To Learn About A Business Via Reviews And Short Articles, Instead Of Ads

Ads are all well and good, but it's worth attempting a different approach as well. Reviews are without a doubt the best method to find the truth about a product or service.

Source: Statuslabs

77% Of Clients Would Likely Give A Review If They Were Asked

More than a 35% would post a review to notify others about their customer encounter and 24% would most likely direct their review to the company itself.

Over a 26% would be willing to submit a review to assist other people with their choice making process.

Source: Podium

The Majority Of Local Companies Have Approximately 39 Google Reviews

Individuals like to share their experience after they have visited a supplier. Online review trends show people choose to comment if they had a positive experience, rather than a mediocre or unfavorable one.

Source: Brightlocal

The Majority Of Best-selling Products Have A Typical Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star scores.

According to customer rating statistics, conversion rates begin to decrease as scores rise above 4.7.

Source: Spiegel Research Center

One-half Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses

More youthful individuals understand the worth of being informed. User-generated material has an unassailable influence on consumers.

They will recognize what they've been missing out on if businesses stop to think about the power of customer reviews over millennials. Older individuals are different though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

Positive Reviews Motivate 68% Of Consumers To Use A Local Business

Since the vast bulk of customers read reviews, you'd want yours to be inviting to brand-new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

83% Of Customers Don't Rely On Advertising

The standard channels to reach customers aren't as influential as they used to be. Most users who no longer trust advertisements pick to pay attention to customers' suggestions online.

Source: Statuslabs

More Than Half Of Customers Aged 25-34 Gave Reviews

According to Statista, the more youthful generations are surprisingly the more vocal ones.

Source: Statista