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US Consumers View "Product Performance" To Be The Most Valuable Information In Product Reviews
When individuals read reviews, they concentrate on various aspects of the shopping experience. But according to online review stats, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality in time are the next few considerations for more than 50% of USA clients.
Source: Statista
88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor When Buying Home Electronics
Data reveal that reviews were more successful than Television advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
91% Of Millennials Rely On Online Reviews As Much As Family And Friends
Online review stats position customers' reviews as the most reliable source of suggestions. Online reviews typically carry the same weight as recommendations from loved ones.
Source: Brightlocal
Google Accounts For 57.5% Of All Reviews Around The Globe
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
These the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
89% Of Customers Review A Businesses Feedback To Reviews
Not only do most consumers check out the review replies, 30% of them highly value them. Almost 96% read the responses to their own reviews.
Source: Brightlocal
One-half Of All Millennial's "Always" Read Online Reviews For Businesses
Younger individuals know the value of being informed. User-generated material has an indisputable impact on customers.
If businesses think of the power of client reviews over millennials, they will understand what they've been losing out on. Older individuals are different though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
Just 6% Of Consumers Do Not Trust Consumer Reviews At All
According to client review statistics, a massive 19% of customers constantly trust online reviews and never a make a purchase without reading reviews.
Source: Statista
95% Of Unsatisfied Clients Will Return To A Business If A Business Manages To Resolve Issues Quickly And Effectively
Consumers do not anticipate you to be perfect. When things go wrong, they do anticipate you to resolve things. If there's nothing else a company can do to resolve a concern, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
74 Percent Of Regional Businesses Have At A Minimum, 1 Google Review
A single review is far from sufficient to enhance your website's SERP ranking.
Looking at online rankings statistics, we discovered that a business requires to have a minimum of 40 reviews before clients "Award" it with a star.
Source: Brightlocal
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
83 Percent Of Consumers Do Not Trust Advertising
The traditional channels to reach clients aren't as prominent as they utilized to be. A lot of users who no longer trust ads pick to focus on consumers' recommendations online.
Source: Statuslabs
The Average Review Word Count Has Gotten 65% Shorter Since 2010
In recent years reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of a twitter tweet.
Source: Review Trackers
Consumer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the maker states. The reason, manufacturers' descriptions are generally ads.
Source: Martech Zone