Visitors Checking Out Reviews On A Mobile Device Are 127% Most Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done faster. For that reason, purchasing decisions are made quickly.

Online reviews are obviously convincing, yet marketers haven't necessarily come to value the power of them.

Source: Martech Zone

Only 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of companies really make use of them.

Although we now understand why consumer reviews are so powerful, most businesses apparently don't.

Source: LsaInsider

When Buying Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Prominent Element

Stats reveal that reviews were more successful than TV advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

30% Of Clients Feel Positive About A Company Which Answers Online Reviews

Communicating with your clients builds their trust. Even something easy like responding to their comments and reviews can make them feel valued.

As you might expect, customers who feel this way are more willing to spend more money with a business.

Source: Statuslabs

Most Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they've visited a supplier. Online review trends show people choose to comment if they had a positive experience, instead of a unfavorable or average one.

Source: Brightlocal

88% Of Executives Regard Reputation Risk As A Top Business Issue

Reputation management stats suggest a company's reputation doesn't impact simply the consumers. Potential team members likewise take a look at rankings and take a look at reviews.

Source: Deloitte

98 Percent Of Yelp's Website Visitors Bought From A Business They Found On The Website

Generally, 142 million consumers visit Yelp monthly. This is as great a time as any if you haven't claimed your complimentary Yelp business page.

Source: RevLocal

If They Were Asked, 77% Of Consumers Would Undoubtedly Leave A Review

More than a 35% would do it to advise others about their customer encounter and 24% would most likely direct their review to the business itself.

Over a 26% would want to post a review to help other people with their choice making process.

Source: Podium

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than two-thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

83% Of All Younger People Were Invited To Submit A Review Recently

Of those asked, 80% of consumers did leave a review. In general, companies have asked 66% of all clients to submit a review on their business.

Source: Brightlocal

70% Of Consumers Need To Read At Least Four Reviews Before They Can Trust A Business

4 reviews may be too few. The majority of people read a lot more reviews to get an idea of how business is really doing. Don't depend upon that fact alone.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization

The star rating is the first thing consumers see. Still, users take note of other factors also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of United States customers.

Source: Statista

63.6% Of Customers Check Out Google To Read Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.

These online review statistics show the basic appeal of a site can just presume when it pertains to trust.

Source: Review Trackers