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88% Of Executives Regard Reputation Risk As A Leading Business Concern
Reputation management statistics suggest a company's reputation doesn't impact just the customers. Prospective team members also take a look at rankings and read reviews.
Source: Deloitte
More Than 4 Negative Reviews About A Business Or Service May Decrease Sales By 70 Percent
One negative review is enough for 35% of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59% less sales.
Obviously, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Consumer Reviews On Items Are Relied On Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples viewpoints before they ever trust what the producer says. The reason, manufacturers' descriptions are basically ads.
Source: Martech Zone
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than two thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
89% Of Individuals Choose To Read Reviews Using Their Mobile Devices
Be it via an app or a mobile web browser, people young and old prefer to read reviews on their cell phones.
Source: Statista
15% Of People Don't Trust Businesses With No Online Reviews
No trust suggests no interactions. 15 percent of possible consumers won't even think about working with a company they can't find viewpoints about.
Source: Statuslabs
63.6% Of Consumers Check Out Google To Read Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.
When it comes to trust, these online review statistics reveal the general appeal of a site can just go so far.
Source: Review Trackers
A One Star Boost In Score Can Result In A 5% To 9% Increase In Business Income
Businesses that treat clients well typically flourish, review sites help make certain of that.
Source: Statuslabs
49% Of Customers Consider The Number Of Online Reviews As An Important Consideration Of Their Buying Decision
Consumers value not just the quality or nature of the reviews, however they consider their number and recency also.
The share of consumers, who take note of the number of reviews is presently at 46 percent.
Source: Brightlocal
USA Shoppers Regard "Product Performance" To Be The Most Helpful Detail In Product Reviews
When individuals check out reviews, they focus on various aspects of the shopping experience. But according to online review statistics, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of USA consumers.
Source: Statista
Over Half Of Customers Aged 25-34 Wrote Reviews
According to Statista, the younger generations are evidently the more vocal ones.
Source: Statista
73 Percent Of Consumers Believe Client Reviews Are More Important Than Star And Number Scores
Online review stats make it clear individuals aren't satisfied with ratings alone.
Customer reviews make the stats appear more genuine which is what the potential customers are looking for. Almost a third of consumers state composed reviews are the only function that makes them believe the sites' reviews are relevant and beneficial.
Source: Fan and Fuel
53% Of Consumers Anticipate Companies To Answer Back Within A Week To Negative Reviews
Online review statistics prove that 63% of consumer reviews remain without a response. That's regrettable, due to the fact that those businesses are losing consumers that way.
Source: Review Trackers
The Typical Review Length Has Actually Become 65% Shorter Since 2010
At this present time reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is comparable to that of tweet on twitter.
Source: Review Trackers
Just 6 Percent Of Customers Do Not Rely On Client Reviews At All
According to consumer review stats, a whopping 19 percent of customers always rely on online reviews and never a buy without reading reviews initially.
Source: Statista