83 Percent Of Consumers Do Not Trust Advertising

The traditional channels to reach clients aren't as prominent as they used to be. A lot of users who no longer trust advertisements pick to pay attention to consumers' recommendations online.

Source: Statuslabs

When Purchasing Home Electronic Devices, 88% Of Americans Reported That Product Reviews Were The Most Prominent Aspect

Stats reveal that reviews were more effective than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

American Shoppers Regard "Product Performance" To Be The Most Useful Information In Product Reviews

When individuals check out reviews, they concentrate on various aspects of the shopping experience. But according to online review statistics, 60% of them are most thinking about the product's performance.

Client satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of USA clients.

Source: Statista

95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Services

Leisure and business travelers alike check out reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

30% Of Customers Feel Positive About A Business Which Reacts To Online Reviews

Keeping in touch with your customers establishes trust. Even something like responding to their comments and reviews can make them feel valued.

As you may anticipate, customers who feel this way are going to invest more money with a company.

Source: Statuslabs

Online Product Reviews About A Product Can Raise Its Conversion Rate By A Whopping 270%

User review statistics reveal the purchase likelihood for a product with five reviews is 270 percent higher than the same product without reviews.

Source: Spiegel Research Center

70 Percent Of Consumers Choose To Discover A Business Via Articles And Reviews, Rather Than Advertisements

Ads are all well and good, however it deserves trying a different approach too. Reviews are without a doubt the best way to discover the truth about a service or product.

Source: Statuslabs

More Than 4 Negative Reviews About A Business Or Product May Decrease Sales By 70%

One negative review suffices for 35% of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

49 Percent Of Consumers Consider The Number Of Online Reviews As A Necessary Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of clients, who pay attention to the number of reviews is currently at 46 percent.

Source: Brightlocal

82 Percent Of Consumers Go To Review Sites Due To The Fact That They Wish To Acquire An Item Or A Service And Want To Get The Facts About The Businesses Product Or Services.

Users come due to the fact that they have already formed a buying decision. The bulk of them (89%) purchase within a week of their visit.

Source: RevLocal

Just 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of businesses really utilize them.

Although we now understand why consumer reviews are so effective, the majority of businesses apparently do not.

Source: LsaInsider

Reviews Posted On Twitter Can Grow Revenues By 6.46%

Online review data show that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

71% Of Millennials Search Customer Reviews Of Professional Services

Over half of all individuals in need of a professional service rely on online reviews.

According to online reviews data, 59% used online reviews to pick a legal representative or a medical professional.

Young people (age 18-35) are even more inclined to work with a professional based on online reviews. Only 19% of millennials will think about hiring a lawyer without any.

Source: Thomson Reuters

Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals opinions before they ever trust what the manufacturer states. The reason, makers' descriptions are basically advertisements.

Source: Martech Zone

Facebook Reviews Affect More Than 50 Percent Of Consumers' Purchasing Decisions

Facebook is presently the most popular social media which can also affect our purchasing decisions.

According to social media reviews data, Facebook impacts more than half of users' purchase choices.

If it has favorable reviews, Facebook reviews statistics reveal that four out of 5 users are most likely to rely on a local business.

Source: RevLocal

Google Accounts For 57.5 Percent Of All Reviews Throughout The World

Google is in the lead here, followed by Facebook as a far-off second.

These are the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers