91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of businesses question the integrity of online reviews. However, they recognize the enormous impact user ratings have on their business. Unfavorable consumer or employee reviews can affect 90% of job seekers.

Source: Career Arc

Only 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of businesses really use them.

Although we now understand why client reviews are so powerful, the majority of businesses obviously do not.

Source: LsaInsider

A Solitary Business Review Can Raise Its Conversions By 10%

Online review statistics reveal user-generated content can do miracles in regards to conversions.

A single review can have a substantial impact on your business.

A hundred reviews can increase your conversion rates by as much as 37%. 2 hundred can offer an astonishing 44 percent increase.

Source: RevLocal

64 Percent Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30 percent of consumers who read consumer reviews, agree that it increases their purchasing confidence.

Businesses use the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Online Item Reviews About An Item Can Improve Its Conversion Rate By An Unprecedented 270%

User review stats reveal the purchase probability for an item with five reviews is 270% higher than the exact same item without reviews.

Source: Spiegel Research Center

88% Of Americans Stated That Product Reviews Were The Most Prominent Factor When Buying Home Electronics

Stats reveal that reviews were more successful than TV ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

Over Half Of People Aged 25 To 34 Posted Reviews

According to Statista, the more youthful generations are reportedly the more opinionated ones.

Source: Statista

86% Of Consumers Would Consider Writing A Review For A Business

Your clients are your most valuable resource, and it's not just because of the cash they spend at your business. They will be willing to share it if you provide them a good experience.

Source: Brightlocal

15% Of Users Do Not Trust Businesses Without Having Online Reviews

No trust suggests no interactions. 15% of possible clients won't even consider doing business with a company they can't discover opinions about.

Source: Statuslabs

95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists check out approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they read reviews 'constantly' or 'very frequently'.

Source: Trust You

Software Reviews Influence Over 98% Of All Buyers

18% of software purchasers consider reviews to be an important factor in the purchase procedure. Software reviews have no impact whatsoever on just 2% of consumers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

63.6 Percent Of Consumers Go To Google To Read Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review stats show the basic appeal of a website can only go so far.

Source: Review Trackers

More Than Four Negative Reviews About A Business Or Service Might Decrease Sales By 70 Percent

One negative review suffices for 35 percent of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Of course, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Customer Reviews On Products Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals opinions before they ever trust what the maker states. The reason, manufacturers' descriptions are basically ads.

Source: Martech Zone

Unfavorable Reviews Can Increase Conversion By Up To 85 Percent

It sounds insane, however negative reviews can be a positive driver for users to devote more time on your site. According to online review stats, individuals spend more than 5 times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses

Younger individuals know the value of being informed. User-generated content has an indisputable impact on consumers.

If businesses think of the power of consumer reviews over millennials, they will recognize what they've been missing out on. Older individuals are different though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal

77% Of Individuals Don't Trust Reviews That Are Older Than Three Months

Consumers don't care how great your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies ought to be constantly requesting reviews.

Source: Statuslabs