Unfavorable Reviews Can Increase Conversion By Up To 85 Percent

It sounds insane, but negative reviews can be a positive factor for users to spend more time on your site. According to online review data, individuals spend more than 5 times as long on a site when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

77% Of Consumers Would Likely Post A Review If They Were Asked

More than a 35% would leave a review to notify others about their customer experience and 24% would probably direct their review to the business itself.

Over a 26% would want to submit a review to help other individuals with their choice making process.

Source: Podium

Consumer Reviews On Products Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals opinions before they ever trust what the maker states. The reason, producers' descriptions are generally ads.

Source: Martech Zone

15% Of Customers Do Not Trust Businesses Without Any Online Reviews

No trust implies no interactions. 15% of possible customers will not even think about working with a company they can't find opinions about.

Source: Statuslabs

A One Star Increase In Rating Can Result In A 5% To 9% Increase In Business Earnings

Businesses that treat consumers honorably usually succeed, review websites help ensure of that.

Source: Statuslabs

49 Percent Of Customers Consider The Number Of Online Reviews As A Vital Consideration Of Their Buying Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency too.

The share of clients, who take note of the number of reviews is currently at 46%.

Source: Brightlocal

98% Of Yelp's Browsers Purchased From A Business They Discovered On The Website

Normally, 142 million consumers go to Yelp every month. If you haven't declared your free Yelp business page, this is as great a time as any.

Source: RevLocal

Google Accounts For 57.5% Of All Reviews Across The Globe

Google is in the lead here, followed by Facebook as a far-off second.

These the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

Online Product Reviews About An Item Can Amplify Its Conversion Rate By More Than 270 Percent

User review stats show the purchase likelihood for a product with five reviews is 270% higher than the exact same product without reviews.

Source: Spiegel Research Center

Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions

Facebook is currently the most popular social network which can also influence our buying preferences.

According to social reviews stats, Facebook impacts more than half of users' purchase decisions.

Facebook reviews statistics reveal that four out of five users are more likely to rely on a local business if it has favorable reviews.

Source: RevLocal

64% Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30% of consumers who check out customer reviews, concur that it increases their purchasing confidence.

Businesses utilize the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Fifty Percent Of All Of The Millennial's "Always" Check Out Online Reviews For Companies

Younger individuals understand the value of being informed. User-generated content has an indisputable impact on consumers.

If businesses think of the power of consumer reviews over millennials, they will realize what they've been losing out on. Older people are various though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

82% Of Customers Visit Review Websites Because They Want To Buy An Item Or A Service And Wish To Get The Truth About The Businesses Services And Products.

Review websites are places that customers go to get the truth about a product, service or business . Users come because they have actually already formed a buying decision. The bulk of them (89 percent) buy within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

The Majority Of Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they've gone to a vendor. Online review trends reveal individuals choose to comment if they had a positive experience, instead of a mediocre or unfavorable one.

Source: Brightlocal