30% Of Clients Feel Favorable To A Company Which Responds To Online Reviews

Staying connected with your consumers creates trust. Even something like responding to their reviews and remarks can make them feel valued.

As you may expect, clients who feel this way are ready to spend more money with a business.

Source: Statuslabs

89% Of Clients Like To Read Reviews On Their Mobile Devices

Be it via an app or a mobile web browser, most people prefer to read reviews on their mobile phones.

Source: Statista

83% Of All Younger Consumers Were Invited To Leave A Review Recently

Of those invited, 80% of clients did post a review. Overall, companies have actually asked 66% of all clients to post a review on their company.

Source: Brightlocal

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Negative Reviews Can Improve Conversion By As Much As 85%

It sounds insane, however negative reviews can be a positive factor for users to spend more time on your site. According to online review data, individuals devote more than 5 times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company

The star score is the first thing consumers see. Still, users focus on other elements also, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of American consumers.

Source: Statista

86 Percent Of Consumers Would Consider Composing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the cash they spend at your business. They will be willing to share it if you provide them a great experience.

Source: Brightlocal

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to buy a new vehicle and there are several models which fit your criteria. How do you select the best one for you? Well, you read online reviews.

With the help of other customers, you manage to decide on one that works for you. That's how favorable reviews transform customers into customers.

Source: Consumer Affairs

67% Of Customers Report Reviews Are A "Very Important" Factor When Picking A Solution Provider

Reviews have a massive impact on their decision when clients have to pick a service provider.

Source: DemandGenReport

63.6 Percent Of Consumers Visit Google To Read Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.

These online review statistics show the general appeal of a site can only presume when it pertains to trust.

Source: Review Trackers

52% Of Consumers Trust A Product More If It Has Unfavorable Reviews Too

We already discussed the negative and positive reviews and their impact on customers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are favorable. People expect to see some unfavorable reviews.

Source: Capterra

83 Percent Of Customers Do Not Rely On Advertising

The conventional channels to reach clients aren't as influential as they utilized to be. Most users who no longer trust advertisements pick to pay attention to customers' suggestions online.

Source: Statuslabs

Since They Desire To Buy A Product Or A Service And Want To Get The Facts About The Businesses Items And Services, 82 Percent Of Customers Check Out Review Websites.

Users come because they have actually currently formed a buying decision. The majority of them (89 percent) buy within a week of their visit.

Source: RevLocal

72% Of Customers Won't Take Action Unless They Read Some Reviews

Regardless of how eye-catching your marketing is, you still require consumer reviews. There's no other way around it. Clients are still happy to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

71% Of Millennials Search Consumer Reviews Of Professional Services

Majority of all individuals in need of a professional service turn to online reviews.

According to online reviews stats, 59% utilized online reviews to select a physician or a legal representative.

Younger people (age 18-35) are a lot more likely to employ a professional based on online reviews. Just 19% of millennials will consider hiring a lawyer without any.

Source: Thomson Reuters

49 Percent Of Customers Consider The Number Of Online Reviews As A Vital Consideration Of Their Buying Decision

Consumers value not just the quality or nature of the reviews, but they consider their number and recency also.

The share of customers, who focus on the variety of reviews is currently at 46 percent.

Source: Brightlocal